30 Rojullo Preminchadam Ela

30 Rojullo Preminchadam Ela (transl. How to Fall in Love within 30 Days) is a 2021 Indian Telugu-language fantasy romantic film directed by debutant Munna Dhulipudi and starring TV anchor Pradeep Machiraju and actress Amritha Aiyer in the lead role. The film is based on the theme of reincarnation.[2] This film marks the lead film debut of Pradeep Machiraju[3] and the Telugu debut of Amritha Aiyer.[4] The film was released on 29 January 2021.[5][6][7][8]

30 Rojullo Preminchadam Ela
Poster
Directed bySuswanth J
Produced by
  • Babu S.V
Written bySuswanth J
Screenplay bySuswanth J
Starring
Music byAnup Rubens
CinematographyDasaradhi Sivendra
Edited byKarthika Srinivas
Production
company
SV Productions
Distributed byGA2 Pictures
UV Creations
Release date
  • January 29, 2021 (2021-01-29)
CountryIndia
LanguageTelugu
Box officeest. ₹13 crore[1]

Plot

In 1947, Abbayi Gaaru (Pradeep Machiraju) and Ammayi Gaaru (Amritha Aiyer) want to get married but Abbayi gets killed in fist fight, and Ammayigaru commits suicide. They are born again as Arjun and Akshara. Both get admission to the same Engineering college in Vizag. For some strange reason, they despite hate each other from the first sight itself. But the fate brings them to the same location where Abbai Garu and Ammayi Garu died. Here’s the twist, they find themselves in each other's bodies. Arjun enters into Akshara’s body, Akshara in Arjun's body. What happens next forms the crux of the story.

Cast

Production

Amritha Aiyer was signed to play a role in the film after the director, Munna, saw a song from Padaiveeran. The film is produced by SV Babu who previously produced Keratam and Andamaina Manasulo. The film was shot in Rajahmundry and Kerala.[9][10] The film was scheduled to release on Ugadi 2020, but was postponed due to the COVID-19 pandemic.[11]

Soundtrack

The film's sound track consists of three songs which were released through Lahari Music label.[12] The song "Neeli Neeli Aakasam" became one of the biggest hits in the Telugu music.[13] It topped the Telugu music charts and also hyped the film's promotions during its pre-release period.[14]

30 Rojullo Preminchadam Ela
Soundtrack album by
Anup Rubens
Recorded2019-2020
GenreFeature film soundtrack
LanguageTelugu
LabelLahari Music
T-series
ProducerAnup Rubens
Anup Rubens chronology
Orey Bujjiga
(2020)		 30 Rojullo Preminchadam Ela
(2021)

All music is composed by Anup Rubens.

Track listing
No.TitleLyricsSinger(s)Length
1."Neeli Neeli Aakasam"ChandraboseSid Sriram, Sunitha Upadrashta4:43
2."Idera Sneham"ChandraboseArmaan Malik3:54
3."Meeko Dhandam"ChandraboseDhananjay, Mohana Bhogaraju4:29
4."Amma Nannu Mallee Penchavaa"Anantha SriramRishon Rubens, Anup Rubens4:40
5."Watch Wah Wah Mere Bava" (Promotional)Anup Rubens, Pradeep MachirajuRahul Sipligunj3:46
Total length:17:47

A reviewer of IndiaGlitz wrote that "Chandra Bose pens lines of Neeli Neeli Aakasam that are supple while being effective in being poetic.  At one level, they are old-school lines that are a fit case for a melodramatic picturization.  Sid Sriram, the playback singer of the season, is impressive and sublime. Sunitha's voice adds to the old-school vibes.  Anup Rubens, for once, turns into a hesitant Gopi Sundar. Anup Rubens is never tired of Anup Rubens things."[15]

Reception

Critical reception

Thadhagath Pathi of The Times of India stated that "30 Rojullo Preminchatam Ela has its heart in the right place but with too many gaps in its narrative, an outdated storyline and predictable plot, it doesn't have enough in it to draw people to the theatres amid the pandemic. Alas, this dish has been ruined by putting in too many ingredients that don't work well together."[16] Viswanath Vijayanagaram from The New Indian Express wrote that "The film is jarring on so many levels. A friendship song plays between the lead pair just a few minutes after they stopped quarrelling like incorrigible muppets. Viva Harsha, who is deliberately named Nagarjuna, keeps receiving racist 'jokes'. This film doesn't work even as a college campus story. The jokes are all very unfunny. TV show host-turned-actor Pradeep makes a damp squib of a debut, with his comic timing testing your patience. Amritha Aiyer has the potential to deliver a good performance, provided the script is good, which this one isn't. All told, the song Neeli Neeli Aakasam, which comes just a few minutes into the movie, is the film's only bright spot."

Another reviewer from The Hans India wrote that "The movie starts off well and the love story in the flashback scenes is showcased well. However, the director has failed to grab the attention in the present sequences. The major twist before the interval is not that interesting and even the second half is extremely boring and the sloppy narration will irritate the audience. Despite having some plus points like performances, music, and comedy, the forced emotions, slow-paced narration, and boring screenplay became the biggest minus points of the film. On the whole, '30 Rojullo Preminchadam Ela' is just an average film and can be watched once."[17]

Box office

The film collected a gross collection of ₹4 crore on its first day.[18]

References
  1. https://telugu.samayam.com/tv/news/hyper-aadi-speech-at-30-rojullo-preminchadam-ela-success-meet/articleshow/80708741.cms
  2. "30 Rojullo Preminchadam Ela Trailer: A reincarnation love drama in the offing?". TeluguBulletin.com. 21 January 2021. Retrieved 22 January 2021.
  3. "30 Rojullo Preminchadam Ela will be a fresh beginning: Pradeep Machiraju – Times of India". The Times of India.
  4. Chowdhary, Y. Sunita (25 February 2020). "I was touched by the story of '30 Rojullo Preminchadam Ela' : Amritha Aiyer" – via www.thehindu.com.
  5. Arikatla, Venkat (21 January 2021). "30 Rojullo Preminchadam Ela Trailer: Love Aaj Kal!". greatandhra.com. Retrieved 22 January 2021.
  6. "'30 Rojullo Preminchadam Ela' Trailer: Two parallel love stories - Telugu News". IndiaGlitz.com. 21 January 2021. Retrieved 22 January 2021.
  7. https://timesofindia.indiatimes.com/entertainment/telugu/movie-reviews/30-rojullo-preminchatam-ela/movie-review/80577574.cms
  8. "30 Rojullo Preminchadam Ela Movie Review & Rating {2.25/5}". The Hans India.
  9. "30 Rojullo Preminchadam Ela raises curiosity". Telangana Today.
  10. "It's good scripts that is taking me places: Actress Amritha". The New Indian Express.
  11. "30 Rojullo Preminchadam Ela: Pradeep Machiraju's film to release on Ugadi – Times of India". The Times of India.
  12. "Lahari Music | T-Series". YouTube.
  13. Vyas (16 August 2020). "Neeli Neeli Aakasam Song Creates South India Record With 200 Million Views". www.thehansindia.com. Retrieved 6 February 2021.
  14. "30 Rojullo Preminchadam Ela: Pradeep Machiraju's Neeli Neeli Aakasam creates history, crosses 100 million views on YouTube - Times of India". The Times of India. Retrieved 6 February 2021.
  15. "30 Rojullo Preminchadam Ela Music review songs lyrics". IndiaGlitz.com. Retrieved 6 February 2021.
  16. 30 Rojullo Preminchatam Ela Movie Review: This love story is undone by its predictability, retrieved 6 February 2021
  17. hansindia (29 January 2021). "30 Rojullo Preminchadam Ela Movie Review & Rating {2.25/5}". www.thehansindia.com (in Telugu). Retrieved 6 February 2021.
  18. "30 Rojullo Preminchadam Ela: Pradeep Machiraju and Amritha Aiyer starrer rakes in Rs 4 Cr gross on day 1 - Times of India". The Times of India. Retrieved 6 February 2021.
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.