AllHipHop

AllHipHop is a hip hop news website founded in 1998. At five million visitors a month, it is the world's most popular hip hop website.[1][2] Essence magazine has dubbed it "the CNN of hip-hop".[3] In 2006, AllHipHop won the Rising Stars Award from Black Enterprise magazine. In 2007, PC Magazine listed it as one of the "Top 100 Undiscovered Web Sites".[4] As of May 2008, it attracts over 37 million page views a month.[5]

AllHipHop
Type of site
Music website
Available inEnglish
OwnerAHH Holdings LLC
Created byGreg Watkins
Chuck Creekmur
RevenueUS$4 million (as of 2007)
URLhttps://allhiphop.com
CommercialYes
RegistrationOptional
Launched1998
Current statusActive

History

High school friends Greg Watkins and Chuck Creekmur founded the website in 1998.[6] Watkins and Creekmur grew up in Newark, Delaware.[3] In 1997, Watkins registered the allhiphop.com domain to promote the artists on Oblique Recordings, a small record label he operated. The website provided music downloads to promote the label's artists. After reaching 30,000 downloads a month, Watkins struck deals with eMusic and other retailers to sell downloads. His friend Creekmur, a freelance journalist, had launched a website, tantrum-online.com, in New York City. After merging the companies, they adapted Trantrum's exclamation point logo for AllHipHop.[7] By 2003, the business generated enough revenue for Watkins to quit his job and work on the website full-time. Creekmur did the same next year. In 2007, the revenue exceeded US$4 million.[3]

On, August 12, 2017, AllHipHop announced[8] it had partnered with Maven, a company based out of Seattle, to manage their entire digital media platform.

References
  1. "AllHipHop.com Relaunches New Urban Lifestyle Website.". Entrepreneur magazine. September 1, 2007.. Accessed June 15, 2008.
  2. Juslin, Anita (May 26, 2008). "Radio One CEO Prepares for Shareholders". The Washington Post. Accessed June 15, 2008.
  3. Pattison, Kermit (February 2008). "Allhiphop.com's Founders Thought a Weeklong Event Would Raise the Company's Profile and Boost Growth". Inc. magazine. Accessed June 15, 2008.
  4. Evans, Dan (August 27, 2007). "Top 100 Undiscovered Web Sites Archived 2016-03-03 at the Wayback Machine". PC Magazine. Accessed June 15, 2008.
  5. Fung, Amanda (May 13, 2008). "Radio One inks ad deal with AllHipHop.com". Crain's New York Business. Accessed June 15, 2008.
  6. "About All Hip Hop". AllHipHop. Accessed June 15, 2008.
  7. "Staying Power Archived 2008-05-12 at the Wayback Machine". Remix magazine. March 1, 2008. Accessed June 15, 2008.
  8. "AllHipHop.com: Same Content, Same Owners - New Tech Platform". Maven. August 12, 2017
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