Ashalatha (singer)

Ashalatha (born Anandavalli) is an Indian playback singer and radio jockey who has recorded more than 40 songs combined in Malayalam, Tamil and Telugu films.[1] As a radio jockey, she is famous for hosting the programme called Hello Joy Alukkas which was first aired in 2007.[2] She currently works as the director at Media Waves, an audio production company founded by herself.

Ashalatha
Born
Anandavalli

Vadakara, Kozhikode, Kerala
Other namesAshechi
OccupationRadio jockey
Singer
Years active1985–present
Known forHello Joy Alukkas

Early career as a singer

Ashalatha lost her father at a very young age, but several big names in the music field became her godfathers. She got introduced to Yesudas at an age of 16 and impressed with her voice, she was called the very next day to sing at Tharangini Studios. She became an inseparable part of Tharangini and during the 1985-1990 period, Ashalatha went on to sing in 25 Malayalam films, 20 Tamil and 1 Telugu film.[3]

Career as radio jockey

After marriage, she joined a radio station in Dubai in 1995 and became a programme producer. In 2005, she returned to Kerala to join as the Head of Marketing at Joy Alukkas, a leading group in the field of jewelery marketing. She hosted the Hello Joy Alukas, a phone-in show hosted by Kochi FM Radio which made Ashalatha a favorite RJ among Malayalee listeners all over the world.[4] She hosted the programme along with Balakrishnan and they were fondly called as Ashechi and Balettan by the listeners.[5]

References
  1. "List of Malayalam Songs by Singers Ashalatha". en.msidb.org. Retrieved 4 February 2021.
  2. "Hello! Is it Radio `chechi' and `chettan?'". The Hindu. 30 April 2007. ISSN 0971-751X. Retrieved 4 February 2021.
  3. "List of Malayalam Songs sung by Ashalatha". www.malayalachalachithram.com. Retrieved 4 February 2021.
  4. "Everyone's Ashachechi". www.deccanchronicle.com. Retrieved 4 February 2021.
  5. "Balakrishnan and Asalatha, popular radio anchors, presenting a programme at Kochi FM in Kochi... | The Hindu Images". thehinduimages.com. Retrieved 4 February 2021.
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