Bill Wackermann

William Wackermann (52–53[1]) is the founder of The Hive Social, a social Influencer and public relations agency. Prior to launching The Hive Social, Wackermann was the former Chief Executive Officer of Wilhelmina International Inc. (Wilhelmina Models) in New York City.[2][3][4]

Career

Wackermann taught at Bergen Catholic High School in Oradell, New Jersey[4] and then served in sales and marketing positions at BusinessWeek and Child magazine.

He then spent over 20 years at Condé Nast and was known as "something of a turnaround specialist" before being fired while on a morale-building Caribbean cruise for Condé Nast sales in November 2015.[5][6][7][8] He was the youngest Executive Vice President in the company's history also holding the position of Publishing Director of the magazines division including Details, Bon Appétit, Glamour, and W.[9] During his tenure, he created Glamour Reel Moments,[10] a film series focused on women's empowerment with all female directors including Jennifer Aniston, Demi Moore, Jessica Biel and Rachel Weisz. He also expanded sales and revenue streams being recognized on Crain's New York "40 under 40" list.[11] In 2002 he was named Magazine Publisher of the Year by The Delaney Report.[12][13]

In 2012 Wackermann wrote Flip the Script: How to Turn the Tables and Win in Business and Life which was published by Simon & Schuster's Free Press imprint. Publishers Weekly called it "a sugar-coated pep talk".[14][15][16]

Wackermann became Chief Executive Officer of Wilhelmina Models in 2016.[17][3][18] He subsequently founded the company's creative agency, Wilhelmina Studio and signed various artists to the company including Nicki Minaj, Kacy Hill, Leona Lewis, Shawn Mendes, Dustin Lance Black, Machine Gun Kelly, Niall Horan, Maren Morris, and Hopper Penn.[19][20][21][22][23] Wackermann is listed in the book, Wilhelmina: Defining Beauty which celebrates the iconic individuals who have shaped the agency's legacy; at the time he was the CEO.[24][25][26]

Personal life

Wackermann holds a B.A. in English from Villanova University in 1989[1][4] and has three children with Regina Toth Wackermann.[4]

In 2017, Wackermann, who is openly gay,[27] and his partner, Mark Tevis listed their $3 million Sag Harbor home in the Hamptons for sale.[28] At the time Tevis was the publisher and Chief Revenue Officer of Daily Front Row.[29][30][31][32] They owned a Beekman Place apartment in New York City around 2018. The building was designed by Rosario Candela.[33]

References
  1. "Wilhelmina 8K filing: Hiring Wackermann" (PDF). wilhelmina.com. 26 January 2016. Retrieved 26 July 2020.
  2. Wilhelmina Taps Ex-Condé Nast Veteran Bill Wackermann as CEO, by Alexandra Steingrad; in Women's Wear Daily; published January 16, 2016; retrieved September 27, 2017
  3. The No-BS Approach of Wilhelmina’s Bill Wackermann, by Emily Ramshaw; in Coveteur; published December 9, 2016; retrieved September 27, 2017
  4. Solly, Elizabeth (Spring 2005). "The Extraordinary Paper Trail of GLAMOUR's Publisher" (PDF). Villanova Magazine. Archived from the original (PDF) on 26 July 2020. Retrieved 20 October 2020.
  5. Ember, Sydney (6 April 2014). "Traveler Magazine Learns Luxury Service at Hotels". nytimes.com. Retrieved 26 July 2020.
  6. Roche, Eddit (26 January 2016). "Wilhelmina Signs Bill Wackermann - Daily Front Row". Daily Front Row. Retrieved 26 July 2020.
  7. Longtime Publishing Exec Bill Wackermann Is Out at Condé Nast; by Emma Bazilian; in Adweek; published November 20, 2015; retrieved September 27, 2017
  8. "Brendan Monaghan Named Publisher of Condé Nast Traveler". adweek.it. Retrieved 2020-10-19.
  9. Wackerman, Bill. "Flip the Script: How to Turn the Tables and Win in Business and Lif". Barnes & Noble. Retrieved 2019-01-11.
  10. "Bill Wackermann on why he created Glamour Reel Moments, why it's..." Getty Images. Retrieved 2019-01-11.
  11. "40 Under 40 - William Wackermann". Crain's New York Business. Retrieved 2019-01-11.
  12. Wilhelmina Models Fetes 50th Anniversary at NYFW, by Andrew Nodell, in Women's Wear Daily; published September 12, 2017; retrieved September 27, 2017
  13. Wilhelmina’s CEO Is Betting on ‘Normal’ Models and Nicki Minaj, by Dena Silver; at Observer.com; published September 6, 2017; retrieved September 27, 2017
  14. Giang, Vivian (20 July 2012). "Here's What To Do When You Hit A Professional Roadblock". Business Insider. Retrieved 26 July 2020.
  15. TARA-NICHOLLE NELSON (5 September 2012). "Embracing the 'So what?' philosophy". Inman. Retrieved 26 July 2020.
  16. "Nonfiction Book Review: Flip the Script: How to Turn the Tables and Win in Business and Life by Bill Wackermann. Free Press, $26 (240p) ISBN 978-1-4516-1839-6". PublishersWeekly.com. Retrieved 26 July 2020.
  17. Settembre, Jeanette. "Wilhelmina CEO Bill Wackermann shares his biggest money mistake — and why he won't spend a lot on food". MarketWatch. Retrieved 2019-01-11.
  18. Mags and Mods with Wilhelmina’s Bill Wackermann, by Eddie Roche; in Fashion Week Daily; published February 15, 2016; retrieved September 27, 2017
  19. Settembre, Jeanette. "To find models, agents no longer scour shopping malls — they check Instagram". MarketWatch. Retrieved 2019-01-11.
  20. Nicki Minaj Signs with a Major Modeling Agency: ‘My Music … Inspires My Fashion’, by Alexia Fernandez, at People; published March 28, 2017; retrieved September 27, 2017
  21. Nicki Minaj Signs to Modeling Agency, by Peter A. Berry, in XXL; published March 29, 2017; retrieved September 27, 2017
  22. Duboff, Josh. "Niall Horan Kicks Off His Modeling Career". Vanity Fair. Retrieved 2020-10-19.
  23. "Maren Morris Talks Personal Style, Modeling for the First Time & Why She Wrote 'Dear Hate'". Billboard. Retrieved 2020-10-19.
  24. "Bill Wackermann Gives the Scoop on Wilhelmina's New Rizzoli Book". Daily Front Row. 2017-11-08. Retrieved 2020-10-19.
  25. Hansen, Patti. "Wilhelmina: Defining Beauty - Rizzoli New York". www.rizzoliusa.com. Retrieved 2019-01-11.
  26. Okwodu, Janelle (3 November 2017). "Wilhelmina, the Groundbreaking Modeling Agency, Celebrates 50 Years With a Chic Coffee Table Book". Vogue. Retrieved 18 October 2020.
  27. Attitude, December 2019, Bill Wackermann by Joseph Kocharian.
  28. "A Media Power Couple Just Listed Their $3M Hamptons Home". Cottages & Gardens. 2017-10-30. Retrieved 2020-10-19.
  29. Sadick, Sydney (17 July 2017). "The Boys of Summer Are Back!". Daily Front Row. Retrieved 26 July 2020.
  30. Giordano, Anne (30 October 2017). "A Media Power Couple Just Listed Their $3M Hamptons Home - Cottages & Gardens". Cottages & Gardens. Retrieved 26 July 2020.
  31. Harris, Taylor (2 April 2018). "Media Move: Dan Ragone Named President & Chief Revenue Officer of The Daily Front Row - Daily Front Row". Daily Front Row. Retrieved 26 July 2020.
  32. Heinzinger, Kristen (10 September 2015). "Media Move: Mark Tevis Named Publisher of The Daily Front Row". Daily Front Row. Retrieved 26 July 2020.
  33. Tonelli, Lucia (30 November 2018). "At Home With Wilhelmina Models CEO Bill Wackermann". ELLE Decor. Retrieved 18 October 2020.
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