Casella Family Brands
Casella Family Brands is a family-owned wine company based in Australia. Its most well-known brandname is [yellow tail].
| Type | Private |
|---|---|
| Industry | wine manufacture, distribution and sale |
| Founder | Filippo Casella |
| Brands |
|
| Website | www |
History
Filippo and Maria Casella immigrated to Australia in 1957. They bought land and established a vineyard at Yenda in the Riverina region of New South Wales in 1965, followed by their own winery in 1969. Their son, John Casella took over the business in 1994. [yellow tail] was introduced in 2001 and now sells over 12.5 million cases of wine in 50 countries annually.[1]
Brand names
As well as the [yellow tail] brand, Casella Family Brands produces and sells several other wine labels, including:[2]
- Brand’s Laira (Coonawarra)[3]
- Peter Lehmann Wines (Barossa Valley)[4]
- Young Brute (Wrattonbully)
- Morris of Rutherglen (Rutherglen)
- Casella
- Shaw Family Vintners (Currency Creek)[5]
References
- "Casella - Our Story". Casella Family Brands. Retrieved 15 December 2016.
- "Our Brands". Casella Family Brands. Retrieved 15 December 2016.
- "Casella buys Coonawarra winery Brand's Laira, adding to its SA wine portfolio". The Advertiser. 22 December 2015. Retrieved 15 December 2016.
- Harvey Steiman (12 November 2014). "Australia's Peter Lehmann Wines Sold to Casella, Maker of Yellow Tail". Wine Spectator. Retrieved 9 March 2019.
- Love, Tony (3 April 2017). "Casella Family Brands has continued its foray into South Australia with the buy-up of Shaw Family Vintners". The Advertiser. Retrieved 13 April 2019.
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