Criterion Capital

Criterion Capital is a privately-held British property company, with a £3.6 billion property estate in prime areas of London, particularly in Leicester Square and Piccadilly Circus.[1]

Founded by current Chief Executive Asif Aziz, a Malawi-born developer,[2] the company's flagship project is the London Trocadero leisure complex on Piccadilly Circus, which was acquired in 2005. Part of the building was converted into a hotel which opened in 2020: the Zedwell Piccadilly has 728 windowless rooms and a large rooftop bar.[3][4] Plans were submitted in May 2020 to develop parts of the building's basement into a mosque.[5]

Criterion Capital is also developing projects in Croydon with the purchase of two office buildings around 2015,[6] and has a riverside site at Enderby's Wharf, East Greenwich.[7]

The ultimate owner of the company is a trust linked to Aziz, via ACT Property Holdings Ltd, an Isle of Man company.[8]

References
  1. "Criterion Capital - Stay - Live - Work". criterioncapital.co.uk. Retrieved 16 April 2019.
  2. Rudgard, Olivia (4 October 2017). "Billionaire property developer says he was never married to 'wife' in bid to protect fortune, court hears". The Telegraph. ISSN 0307-1235. Retrieved 15 July 2020.
  3. "Zedwell Piccadilly". Expedia. Retrieved 15 July 2020.
  4. Sheppard, Owen (5 March 2018). "Rooftop bar to be built on the Trocadero in expanded hotel plan". Evening Standard. Retrieved 15 July 2020.
  5. "Mosque plans submitted for London's Trocadero". BBC News. 20 May 2020. Retrieved 15 July 2020.
  6. Creighton, Sean (6 March 2015). "All yuppie apartments and no family homes – a risk for central Croydon?". Croydon Citizen. Retrieved 15 May 2020.
  7. "Greenwich cruise terminal plan scrapped for housing". The Construction Index. 8 July 2019. Retrieved 15 May 2020.
  8. "Criterion Capital Limited: Annual report 2019". Companies House. March 2019. p. 13. Retrieved 15 July 2020.
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