Dermstore

Dermstore is a skin care and beauty e-commerce site in the United States.[3] Since December 2020, it is a subsidiary of The Hut Group which is a British e-commerce company.

Dermstore
TypePrivate
IndustryConsumer goods
Founded1999 (1999)[1]
FounderCraig A. Kraffert[2]
Headquarters
El Segundo, California
,
United States
Number of locations
1
Area served
United States
ProductsCosmetics & beauty
ParentThe Hut Group - Since 2020
Websitewww.dermstore.com

History

Dermstore was founded by dermatologist Craig Kraffert in 1999.[4] In 2012, the company expanded from distributing professional skin care, to consumer cosmetics brands.[5]

Dermstore opened its flagship store in Hermosa Beach, California, on March 19, 2012.[6]

In early 2013, hairstylist Harry Josh launched a product line with Dermstore as the exclusive retailer.[7]

On August 6, 2013, Target Corporation acquired the Dermstore Beauty Group.[8] Following the transaction closing, Dermstore became a wholly owned subsidiary of Target which operates as a separate entity under its online name, Dermstore.com.

In July 2019, Dermstore partnered with the American Academy of Dermatology to provide skin care education.[9][10]

In December of 2020, The Hut Group announced it would buy Dermstore from Target Corporation for $350 million.[11] As of 6:00am UTC on the 2nd of February, the deal has closed and THG became the official owner of Dermstore.

Criticisms

Review sites show numerous complaints regarding practices that are misleading. The Better Business Bureau, in particular, has complaints of stolen credit card information.[12]

Brands

Dermstore's product offering consists of over 350 brands[13]

In 2008, Dermstore launched a subscription service called BeautyFIX. The monthly subscription service offers beauty boxes containing skin care, hair care and makeup products for a fee.[14]

References
  1. Craig Kraffert Bio
  2. Craig Kraffert Bio
  3. Michael Carney (2015-08-07), Target buys Dermstore and Sensa is on the block. Intelligent Beauty focuses on JustFab's $1B potential, PandoDaily, retrieved 2015-07-15
  4. Craig Kraffert Bio
  5. "Dermstore.com Expands Into Beauty Space". happi.com. 2012-05-09. Retrieved 2015-07-15.
  6. "Dermstore Opens Flagship Store In Southern California". beautystorebusiness.com. Retrieved 2015-07-15.
  7. "Dermstore Beauty Group To Launch Harry Josh Pro Tools At HairEnvy.Com". beautystorebusiness.com. Retrieved 2015-07-15.
  8. Target Press Release on Dermstore Acquisition
  9. Sandler, Emma. "Dermstore rebrands to compete with Sephora and Ulta". Glossy. Retrieved July 31, 2019.
  10. "Nearly $40,000 raised for skin cancer prevention and detection through "Skin Cancer, Take a Hike!"". American Academy of Dermatology. Retrieved October 14, 2019.
  11. "UK's Hut Group to buy online retailer Dermstore from Target for £249 million pounds". Reuters. Retrieved January 8, 2021.
  12. “BBB Profile
  13. Target Press Release on Dermstore Acquisition
  14. Deem, Megan. "Makeup Subscription Boxes". Harper's Bazaar. Retrieved August 30, 2019.
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