Dr. Squatch
Dr. Squatch is a manufacturing company of soap and personal care products with only natural ingredients,[1] marketed specifically to men.[2] Now based in Los Angeles, the company was founded in 2016 in San Diego.[3] Dr. Squatch's products are intentionally made without skin irritants, ingredients that are chemically derived[4] or environmentally damaging, and are not tested on animals.[5]
Industry | Personal care products |
---|---|
Founded | 2015San Diego, California | in
Founders | Jack Haldrup |
Headquarters | , |
Products | Non-toxic/natural emphasis |
Website | drsquatch |
The company's annual revenue is $6 million per year.[6]
History
Dr. Squatch's success can be attributed to its use of entertaining advertising that was created by Raindrop Branding & Marketing and starred comedian, actor and writer James Schrader. In 2020 one of Dr. Squatch's ads reached No. 1 on YouTube’s 2020 TrueView for Action Ads Leaderboard; the winning video garnered more than 90 million views in three months.[7] As of January 2021, Dr. Squatch ads have over 500 million views.
References
- Dr. Squatch Review: Ranking The Best Dr. Squatch All-Natural Soap Products (2019)
- "How this 31-year-old makes millions selling soap online". San Diego Union-Tribune. 2018-09-24. Retrieved 2020-08-28.
- "How this 31-year-old makes millions selling soap online". San Diego Union-Tribune. 2018-09-21. Retrieved 2020-08-27.
- Dr. Squatch - Bar Soaps
- Dr. Squatch - Product Questions
- "How this 31-year-old makes millions selling soap online". San Diego Union-Tribune. 2018-09-21. Retrieved 2020-08-27.
- "Dr. Squatch Wins Coveted YouTube Award With "Save Your Skin" Campaign". PRWeb. 2020-08-21. Retrieved 2021-01-17.