Edith Yah Brou

Edith Yah Brou (born 1984) is an Ivorian writer and activist. A co-founder of the volunteer organization Akendewa and the online women's magazine Ayana, she is considered one of the most influential digital activists in Ivory Coast and a "prominent Ivorian blogger."[1]

Edith Yah Brou
Born (1984-03-01) March 1, 1984
NationalityIvorian
OccupationBlogger, digital activist

Biography

Brou was born in Cocody, a suburb of the Ivorian economic capital Abidjan, in 1984.[2] She graduated with a degree in economics and management from the Université Félix Houphouët-Boigny in Cocody.[3]

Brou is known for her work as a digital writer, activist, and community manager.[4][5] In 2009, she and nine of her friends co-founded the NGO Akendewa, a volunteer group that organizes high-tech social action campaigns.[6][7] The following year, during the 2010–2011 Ivorian crisis, Brou helped coordinate relief efforts using hashtags and other digital tools.[8]

In 2011, she co-founded Ayana, the first digital women's magazine in Ivory Coast.[9]

She originated the "Mousser contre Ebola" ("Lather Against Ebola") campaign in August 2014. Inspired by the "Ice Bucket Challenge," it aimed to raise awareness of the Ebola epidemic.[10][11][8] She also organized information-sharing during the June 2014 flooding in her country, helping relay day-to-day updates on risk areas and flooded roads.[2]

In 2015 she was named as president of the Ivory Coast Bloggers Association.[12] That same year, she was named one of the 50 most influential personalities in Ivory Coast by Jeune Afrique.[2][13]

Brou also founded a startup production company, Africa Contents Group, through which she develops her own productions, notably the web series "Divan numérique" ("Digital Divan") on YouTube.[14][13]

In 2020, she was named one of the 100 most influential women in Africa by the firm Avance Media.[15]

References
  1. Lyngaas, Sean (2017-03-28). "'Social Discontent' Grips Ivory Coast as Economic Gains Pass Many By (Published 2017)". The New York Times. ISSN 0362-4331. Retrieved 2020-11-05.
  2. "Édith Brou, la geekette de la Côte d'Ivoire". Jeune Afrique (in French). 2015-03-04. Retrieved 2020-11-04.
  3. "Édith BROU". Inter'Actes. Retrieved 2020-11-04.
  4. Iliza, Ange (2019-10-10). "YouthConnekt: How connected is Africa?". The New Times. Retrieved 2020-11-05.
  5. "Femmes et technologies - Pour l'amour du web, cliquez sur Edith Brou". AllAfrica (in French). 2012-05-16.
  6. "Edith Brou : j'ai crée mon métier, et j'en vis !". Jean-Patrick Ehouman (in French). 2011-10-31. Archived from the original on 2016-03-06.
  7. "ONG Akendewa - Matinees Kacou Ananzê - L'internet mobile passera au « fauteuil blanc» ce samedi". AllAfrica (in French). 2010-05-28.
  8. "'Lather Against Ebola', an 'Ice Bucket' challenge against the virus". Daily Nation. 2014-09-18.
  9. Kouadio, Manuela. "Interview avec Edith Brou, une figure emblématique du web en Côte d'Ivoire". Mozilla Africa blog (in French). Archived from the original on 2016-08-19.
  10. "Une douche de mousse… pour lutter contre Ebola". Les Observateurs de France 24 (in French). 2014-08-21. Retrieved 2020-11-04.
  11. "La lutte contre Ebola s'intensifie sur Internet". AllAfrica (in French). 2014-08-22.
  12. "Websocial : Quel avenir pour les influenceurs du web en Afrique ?". Social Media Club France (in French). 2017-05-16. Retrieved 2020-11-04.
  13. Kanga, Yves Roland (2020-06-24). "Edith Brou: Une revolutionnaire du digital". Arianes (in French). Retrieved 2020-11-05.
  14. Thalmas, Orphelie. "Edith Brou : blogueuse et femme éprouvée, mais déterminée". TIA French Website (in French). Archived from the original on 2016-08-21.
  15. Larnyoh, Magdalene Teiko (2020-08-24). "Here's a list of 100 Most Influential African Women in 2020". Business Insider Africa. Retrieved 2020-11-05.
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