Graeme Codrington

Codrington was born in 1970 in Johannesburg and is the oldest of three children. He attended Parktown Boys' High School and matriculated in 1988. He obtained a Bachelor of Commerce from the University of Witwatersrand, Bachelor of Arts from the University of Zululand, Honours in Youth Ministry from the Baptist Theological College of Southern Africa, a Masters in Diaconology from the University of South Africa, and a DBA from Rushmore University.[2]

Codrington is best known for his work on Generational Theory. In 2001, he completed a Masters Thesis applying the work of Neil Howe and William Strauss's Strauss–Howe generational theory to South Africa and Africa. His insights into generational theory resulted in two books published by Penguin, and have since been cited over 50 times in other research and publications.[3] He is often called upon as a commentator on social and future trends. Codrington's work is used by a variety industries as varied as insurance,[4] hospitality,[5] marketing[6][7] branding,[8] local government,[9] Christian ministry,[10] human resources,[11] and financial advisory services.[12]

Codrington was featured in Africa's longest running investigative journalism TV show, Carte Blanche for his work on great companies to work for and staff engagement.[13]

He is a guest lecturer on adjunct faculty at the London Business School,[14] Duke Corporate Education[15][16] and the Gordon Institute of Business Science.[17] He is also on the faculty of the Institute for Management Studies[18] and on the faculty of the Liberty University MBA and PhD courses run in Tehran, Iran by Hamayesh Farazan[19] Graeme spoke at the TEDx SquareMile event in November 2012 on The Third Wave of the Digital Age.[20]

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