Hua Ho Department Store

Hua Ho Department Store is a retail department store chain in Brunei.[2] It was founded by Lau Gim Kok in 1947;[3] since then, the business has expanded rapidly in the country, followed by few agricultural farms to supply produce and poultry to the supermarket branches countrywide.

Hua Ho Department Store
TypePrivate
IndustryRetail Department Store
Founded1947
FounderLau Gim Kok
Headquarters
Bandar Seri Begawan
,
Brunei
Number of locations
11
Area served
Brunei
ProductsSupermarket
Brands
  • Huaho
  • BONUS Hua Ho
DivisionsBONUS[1]
Subsidiaries
  • Hua Ho Agricultural Farms (100%)
  • Hua Ho Cultural Sdn Bhd (100%)
WebsiteHua Ho Website

Locations

Hua Ho currently has eleven outlets which are located in Tanjong Bunut, Sengkurong, Manggis, Bebatik Kilanas, Kiulap, Delima, Gadong 2, Mini Mart, Tutong, Mulaut and Sungai Hanching.[3]

Inhouse Brands

Due to increasing demand, Hua Ho has started to manufacture their own inhouse brand, BONUS, which sells electrical and daily used goods such as tissues and detergents.[1]

Loyalty Cards

Hua Ho have also introduced two loyalty cards: the H2 card and the SYMB card. These two loyalty cards operate by different rewarding systems.[1]

H2

The use of H2 card is applicable in 8 Hua Ho outlets, namely:

  • Kiulap
  • Delima
  • Tutong
  • Gadong 2
  • Mini Mart
  • Mulaut
  • Bebatik Kilanas
  • Sungai Hanching

SYMB

In the year 2008, Hua Ho Department Store launched the SYMB Bonus Card for its other three outlets,

  • Sengkurong
  • Manggis
  • Tanjong Bunut

Controversy

During May 2015, reports spread throughout Brunei that Hua Ho were selling fake eggs imported from China. However, the Bruneian Department of Agriculture and Agrifoods quickly denied this allegation; simply saying, 'Hua Ho Department Store does not import chicken eggs from any external sources as the production at the Hua Ho farm is sufficient as sale stocks at their department stores.' [4]

Closure of Yayasan branch

After 21 years of service at the SYMB branch, Hua Ho announced that the Yayasan branch will close its doors on 15 January 2018. In conjunction with the closure, they were having a sale which ends on 14 January 2018.

References
  1. http://bruneibusiness.com.bn/company/hua-ho-department-store-yayasan/
  2. Kon, James (4 July 2009). "Thai ambassador discusses product promotion at Hua Ho". Borneo Bulletin. news.brunei.fm. Archived from the original on 6 July 2009. Retrieved 10 September 2012.
  3. "Archived copy". Archived from the original on 2016-03-04. Retrieved 2015-09-07.CS1 maint: archived copy as title (link)
  4. "Archived copy". Archived from the original on 2015-10-11. Retrieved 2015-09-11.CS1 maint: archived copy as title (link)

Further reading
  • Siang, Sim Jing (2000). Taking Root in Brunei: The Lau Gim Kok Story. Mentor Publishing Sdn. Bhd. ISBN 983-9768-88-3.
  • Metussin, Khairi; et al. (2011). Business Icons. PHMD Publishing. ISBN 99917-54-60-1.
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