Irena Medavoy

Irena Medavoy, aka Irena Ferris (born Irene Gerasimenko on September 19, 1958), is an American philanthropist, activist, and entrepreneur.

Irena Medavoy
Born
Irene Gerasimenko

(1958-09-19) September 19, 1958
Other namesIrena Ferris
OccupationActivist, philanthropist, entrepreneur, actress, model
Years active1964–present
Spouse(s)
  • Joseph Brock Ward
    (m. 19??; div. 19??)
(m. 1981; div. 1984)
    Harris Katleman
    (m. 1984; div. 1985)
      (m. 1995)
      Children1 (with Medavoy)

      Early life

      Fluent in Russian and English, Medavoy was born Irena Gerasimenko to Russian Orthodox immigrant parents,[1][2] Margaret and Vladimir Gerasimenko.[3] Both her parents had been in German concentration camps during World War II after which they fled to Morocco and then immigrated to the United States in 1957.[2] While she was still in high school she worked for Tichi Wilkerson Miles, the first female editor of The Hollywood Reporter

      Career

      As Irena Gerasimenko she worked as a model for Sports Illustrated. Along with her roommate Bernadette Leonard (a fellow Sports Illustrated model) and Jennifer Flavin (a model and wife of Sylvester Stallone), she serves as Vice Chairman and collaborated to create a charity, C.O.A.C.H. for Kids and their Families which is a community outreach assistance for children's health.[4][5][6][7]

      She started acting with two small roles in the television movies, Once Upon a Spy and Cocaine and Blue Eyes. She had a recurring role on Dallas as a girlfriend of Bobby Ewing.[8] She had a series regular role on the television series Cover Up.[9]

      She played a Soviet bureaucrat on Night Court guest starring in an Emmy nominated episode entitled "Russkie Business".[10][11]

      In 1991, Medavoy founded Phoenix Enterprises with Pirie Jones and together with American Telecast produced product marketing television programs including the hair care series 'Beverly Hills Beauty'.[1] Her direct marketing company sold on QVC where Medavoy invented, manufactured and sold beauty, health, fitness and self-help products for women. Her electronic response firm called High Heels and Loafers with partner Pirie Jones created a company at King World to direct response sales.[12]

      She is a contributing writer for the Huffington Post[13] on topics including President Barack Obama[14] (for whom she held an election fundraising campaign)[15] Oprah Winfrey,[16] female body images in the media which she regards as unrealistic and harmful,[17] and her experiences with botox.[18]

      Awards and recognition

      Personal life

      In 1984, she married Harris L. Katleman, president and CEO of 20th Century Fox Television in a Jewish ceremony in Beverly Hills, California.[27] In 1995, she married film producer Mike Medavoy.[28] They have a son, Nicholas.[29]

      She is a founding board member of Truth In Advertising Alliance, which works to fight anorexia and bulimia and pass legislation to outlaw excessive photo shopping models.[30] [31]

      Medavoy is the co-founder of Team Safe-T which teaches disaster preparedness in California public schools.[32][33]

      She served on the Advisory Board of the charity A Sense of Home, ASOH youtube.com; accessed May 12, 2017.[34] which offers safety and community to children who age out of the foster care system at age eighteen.[35] Founded by Georgie Smith, ASOH founder Smith said of Medavoy and her charity, "ASOH began as a random act of kindness when I responded to a cry for a help from a young man who had aged out of foster care, and who had secured an apartment but had no means to obtain a solitary item that might make it feel like home. {Smith's] partner Melissa Goddard and [Smith] couldn’t help but notice the great void in our community. All foster youth who age out of the system, having never been adopted, are all alone in the world, without family members to offer them hand me downs let alone the helping hand it requires to source, collect, install and make a space feel like home: Home is the foundation we all need to thrive. Each year, 35,000 young people age out in the US. Statistics predict they are the least likely to succeed. Fifty percent of foster children will experience homelessness.[36]

      When Irena Medavoy learned these facts, rallied her friends to donate household items and urged us to build a nonprofit modeled after the original act of kindness. Every day since then Irena has championed us forth. Connecting us with people who can help us financially, guide us and offer the youth better career prospects. We ran towards a crisis, into unfamiliar terrain and figured it out as we went along. It was absurdly daunting and exhausting. Meeting this goals of our new charity would have been entirely impossible without Irena standing shoulder to shoulder with us rallying support and goodwill. In just over one year we have created 70 homes and placed 110 youth in their own beds. 110 young people can go to bed at night knowing they have an angel in Irena Medavoy".[36][37]

      References

      1. "Indiegogo Project: Girls! Girls? Girls". CaribbeanFilm.org. Retrieved 2015-12-06.
      2. The Wrap: "Mike Medavoy: Revisiting My Roots as a Jewish Child in Shanghai" by Mike Madavoy July 28, 2010 | "Irena’s parents, who were Russian Orthodox, had both been in German concentration camps. "
      3. Los Angeles Times: "Margaret Gerasimenko; Immigrant Became Award-Winning Nurse" May 30, 2998
      4. "Sugar Ray Leonard's Wife Bernadette Robi (Photos - Pictures)". BallerWives.com. Retrieved 2015-12-08.
      5. https://www.cedars-sinai.edu/Community-Benefit/Programs-and--Services/COACH-for-Kids-and-Their-Families/Documents/PrivilegeArticle.pdf
      6. Lacher, Irene (1999-01-20). "Fashioning a Benefit for Kids, Families". Los Angeles Times. ISSN 0458-3035. Retrieved 2015-12-06.
      7. Diroll, Patt (2000-01-04). "Parties With a Purpose: Singers and Society Types Alike Help Charities". Los Angeles Times. ISSN 0458-3035. Retrieved 2015-12-08.
      8. "Irena Ferris". IMDb. Retrieved 2015-12-06.
      9. "Cover Up (1984–1985)". IMDB.
      10. "Night Court Russkie Business (TV Episode 1988)". IMDb. Retrieved 2015-12-08.
      11. "Night Court". TVGuide.com. Retrieved 2015-12-08.
      12. "King World Direct Expands: High Heels and Loafers to Join Direct Marketing Division". thefreelibrary.com. Retrieved 2015-12-06.
      13. "Irena Medavoy". Retrieved 2015-12-06.
      14. "21st Century First Lady Michelle Obama on the First Day of Black History Month". The Huffington Post. February 2, 2012.
      15. Tina Daunt (April 25, 2012). "Obama's $500,000 Power Couple". The Hollywood Reporter.
      16. "Why Oprah Will Be Missed". The Huffington Post. October 22, 2010.
      17. "Just Say No to Emaciated Women". The Huffington Post. November 29, 2006.
      18. "Botox, FDA and Michael Clayton - Irena Medavoy". The Huffington Post. February 15, 2008.
      19. "Sean Penn Irena Medavoy Pictures, Photos & Images - Zimbio". www.zimbio.com. Retrieved 2015-12-08.
      20. http://www.zimbio.com/photos/Sean+Penn/Irena+Medavoy/2011+UNICEF+Ball+Presented+Baccarat/tsH9wHBG2eK
      21. "UNICEF Ball 2011". Society News LA. Retrieved 2015-12-08.
      22. "Danny Kaye Humanitarian Award Honorees Irena Medavoy and her son Nick..." Getty Images. Retrieved 2015-12-08.
      23. "Actor Sean Penn speaks at the unveiling of Mike Medavoy's star on the..." Getty Images. Retrieved 2015-12-06.
      24. "Women's Image Network Announces Irena Medavoy Woman of the Year Honoree". prlog.org. Retrieved 2015-12-06.
      25. "5 Questions With WIN Awards Honoree Irena Medavoy". The Hollywood Reporter. Retrieved 2016-03-03.
      26. "Irena Medavoy: Hollywood Needs More Women In Its Ballpark". TheWrap. Retrieved 2016-03-03.
      27. "Irena Ferris, Actress, Marries Harris L. Katleman". The New York Times. 1984-07-22. ISSN 0362-4331. Retrieved 2015-12-08.
      28. Irena Medavoy (January 10, 2015). "Irena Medavoy Reveals Her Jam-Packed, L.A. Staycation Itinerary". The Hollywood Reporter.
      29. "irena medavoy photos by tracey morris". GENLUX.
      30. "Irena Medavoy on Her St. Bart's Holiday With Stallone, Tesla's Elon Musk and Russell Simmons (Guest Column)". The Hollywood Reporter. Retrieved 2015-12-06.
      31. https://www.congress.gov/bill/113th-congress/house-bill/4341
      32. "Photos by tracey morris". GENLUX.com. Retrieved 2015-12-06.
      33. "Team Safe - T - Educational Materials". www.preventionweb.net. Retrieved 2015-12-13.
      34. "A Sense of Home". Georgie Smith. Retrieved 2015-12-13.
      35. "Advisors - A Sense of Home". A Sense of Home. Retrieved 2015-12-06.
      36. "Statistics suggest bleak futures for children who grow up in foster care". Amarillo.com. Retrieved 2015-12-13.
      37. "Giving Back One Small Step at a Time". The Huffington Post. Retrieved 2015-12-13.
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