John Bertram Oakes

Immediately after his discharge in 1946, he joined the "family paper" as editor of the Sunday New York Times "Review of the Week." Three years later, he became a member of the editorial board. While an editorial page writer, in 1951 he convinced the paper’s editors to let him write a monthly column on the then relatively neglected subject of the environment - the first such column at a major national newspaper. He also wrote for other areas of the paper, such as the book review and the Sunday magazine. His memorable profile of Joseph McCarthy ("This Is the Real,the Lasting Damage," March 7, 1954) became the basis of an Eleanor Roosevelt newspaper column and was subsequently widely reprinted.

His career on the editorial board, first as a writer (1949–1961) and then as editorial page editor (1961–1976) spanned the Truman, Eisenhower, Kennedy, Johnson, Nixon and Ford administrations. As editorial page editor, he appointed the first woman in fifty years (Ada Louise Huxtable), and the first African American (Roger Wilkins), to the editorial board.

Oakes was famously out of step with his more conservative cousin, Arthur Ochs Sulzberger, who became publisher in 1963, two years after Oakes' appointment to run the editorial page. Their most noteworthy confrontation occurred in 1976, when the Times had to decide who it would endorse as New York's junior senator in the upcoming Democratic party primary. Sulzberger wanted Daniel Patrick Moynihan, but Oakes preferred Bella Abzug. Sulzberger overruled Oakes, but allowed him to write a printed rebuttal. But according to Harrison Salisbury, writing in Without Fear or Favor, Sulzberger judged Oakes' response to be too emotional and divisive. Oakes eventually had to content himself with an unprecedented one-sentence dissent, which appeared as a "Letter to the Editor"—essentially a letter to himself—on the Times editorial page on September 11, 1976, and which in its entirety read: "As Editor of the Editorial Page of The Times, I must express disagreement with the endorsement in today's editorial columns of Mr. Moynihan over four other candidates in the New York State Democratic primary contest for the United States Senate." According to the Village Voice article on Oakes' death (May 1, 2001), "the Times was credited with giving Moynihan his one percent margin of victory." Shortly afterward, Sulzberger replaced Oakes as editorial page editor with Max Frankel, who described his approach to politics, in contrast to Oakes', as "more fun." Journalist John L. Hess said on Oakes' death in 2002 that after his departure, "the editorials never recovered."

On his retirement from the editorial page, he became a contributing columnist to the op-ed page, writing primarily on domestic politics, foreign affairs, human rights, civil liberties, and the environment.

In 1961, the year Oakes was appointed editor of the editorial page, Harper and Brothers published his book The Edge of Freedom: A Report on Neutralism and New Forces in Sub-saharan Africa and Eastern Europe. But his principal areas of concern were human rights and civil liberties, manifested by anti-McCarthyism and consistent support of the civil rights movement; strong and early criticism of the Vietnam War (1963), making the Times one of the few papers to take such a stand and leading to personal attacks on him by President Lyndon B. Johnson, Dean Rusk and others; and advocacy of conservation and protection of natural resources. In 1966, he was awarded the George Polk Award for bringing to the editorial page "a brilliance, an intensity and a perceptiveness" that made it "the most vital and influential journalistic voice in America."

He was nothing if not persistent. After pushing the idea for ten years with a succession of publishers, he initiated the first modern op-ed (so called because it appeared "opposite the editorial page"; the belief that the phrase stands for "opinion"-"editorial" is incorrect) page on September 21, 1970, on which the op-ed page of other American newspapers is modeled. As he wrote in introducing the page, his basic motive was to provide a window on the ideas and opinions of non-journalists. The appearance of Times columnists on the new op-ed page (limited to one or two per day in the early years) reflected merely the need to create more space for "Letters to the Editor" on the editorial page—as he later wrote, "again in the interests of broadening the opportunity for expression of outside opinion in the Times." In a 2010 interview, op-ed editor David Shipley referred to the page as Oakes' "brainchild."[1]