Lurelle Guild

Lurelle Van Arsdale Guild (1898 in Syracuse, New York – 1985 in Darien, Connecticut) was an architect, industrial designer, and interior designer. After studying painting at Syracuse University (graduated 1920), Guild worked as an illustrator and writer. He started Lurelle Guild Associates in 1928. In 1944, Guild was a founding member of the Society of Industrial Designers in New York.[1][2]

Lurelle Guild. Vacuum Cleaner, ca. 1937. Brooklyn Museum.

Over the years, Guild's clients included Alcoa, Aluminum Cooking Utensil Company, Chase Brass & Copper Company, Electrolux, Heywood-Wakefield, International Silver Company, Kensington, Inc., Pullman Company, Revlon, and the Scranton Lace Company.[1]

Designs in museums and exhibitions

One iconic design by Guild is his 1937-38 vacuum cleaner for Electrolux. Guild's design was manufactured until 1942, when the company suspended production to contribute to the war effort. After the war, the design went into production until 1954.[1]

Lurelle Guild's designs are in several museum collections. In the Carnegie Museum of Art collection in Pittsburgh, there are several Guild designs for Kensington, Inc. (including platters, sugar bowl, teapot, coffeepot, milk jug, and a pitcher).[3] In the Marshall Johnson Collection of Cookware and Appliance Design Drawings at the Hagley Museum and Library (Greenville, Delaware), there are several drawings of Guild's designs for Kensington Ware aluminum products (1922-1960).[4]

Yale University Art Gallery holdings include designs by Guild including a canape plate and wine cooler for Chase Brass & Copper Company; the "Stratford" bowl for Kensington, Inc.; a "Regency" asparagus platter, "His Royal Highness" coffee service and "Chatham" pattern pitcher for International Silver Company; and the "Wear-ever" kettle for the Aluminum Cooking Utensil Company.[1]

Guild's designs for the International Silver Company are included in the following museum collections: Cooper Hewitt, Smithsonian Design Museum, New York; Dallas Museum of Art; the Metropolitan Museum of Art and the Minneapolis Institute of Art.[5] Guild's works for the International Silver Company has been in museum exhibitions including the touring exhibition American Modern, 1925-1940: Design for a new age (2001–02)[5] and the touring Modernism in American silver: 20th century design show (2005–07).[6]

In 1934-35, Lurelle Guild exhibited his designs for a cocktail shaker and vegetable dish at the Metropolitan Museum of Art.[7]

Family

Lurelle Guild married Anne Louise Eden in 1929;[8][9] the couple had a daughter, Cynthia Eden Guild (born 1938).[10]

References
  1. Gordon, John Stuart. (2011). A modern world: American design from the Yale University Art Gallery 1920-1950), (pp. 109, 127, 232, 234, 237, 296, 299, 331, 410). Yale University Art Gallery and Yale University Press. Retrieved January 2, 2017.
  2. (Undated). Biographical history: Lurelle Guild. Lurelle Guild Papers. Syracuse University Libraries. Retrieved January 2, 2017.
  3. (Undated). Carnegie Museum of Art website. (Search "Lurelle Guild" in collection.) Retrieved January 2, 2017.
  4. (Undated). Finding aid: Marshall Johnson Collection of Cookware and Appliance Design Drawings. Retrieved January 2, 2007.
  5. (March 20, 2016). International Silver Company designs in collections, at auction, and in exhibitions. artdesigncafe.com. Retrieved January 2, 2017.
  6. Stern, Jewel. (2005). Modernism in American silver: 20th century design. Dallas Museum of Art and Yale University Press; retrieved January 2, 2007.
  7. (Jan-Feb 1935). At Metropolitan Museum: Silverware executed by International Silver Co. in Contemporary American Industrial Art Exhibit (International Silver Co. newsletter), 3(4), pp. 6-7, artdesigncafe; accessed January 27, 2020.
  8. "MISS CONDON BRIDE OF LESLIE H. PELL; Suffragan Bishop Shipman Performs the Ceremony in St.Bartholomew's Chapel.CONSTANCE NASH MARRIES Wed to Colonel David E. Sherlock,D.S.O., of British Army, in St. Agnes Church--Other Nuptials. Sherlock--Nash Pincus--Krug. Wener--Liebowitz. Jandorf--Hammel. Halpern--Silverman. Ransom--Bridger. Alling--Robbins. Houghton--Prichitt. Guild--Eden". The New York Times. 22 November 1929. p. 29 Col. 3. ISSN 0362-4331. Retrieved 1 January 2021.
  9. Gordon, John Stuart (2013). Lurelle Guild's Historical Modernism: Americana and Industrial Design (PhD). Boston University. p. 32. Archived (PDF) from the original on 24 April 2020. Retrieved 2021-01-01. An only child, Lurelle Guild grew up in this comfortable and socially active environment before enrolling at Syracuse University in 1916, where he studied painting. While at Syracuse, Guild met Ann Louise Eden, an art student in the class below him; on November 21, 1929, Eden and Guild wed at Stamford’s First Presbyterian Church, in a service officiated by the Reverend George Stewart.
  10. Profile, thepeerage.com; accessed January 27, 2020.

Other sources concerning Lurelle Guild
  • Martin Grief, Depression Modern: The Thirties Style in America, New York: Universe, 1975, pp. 60, 174–79. | ISBN 0876639252
  • Cat., J. Stewart Johnson, American Modern, 1925–1940, Design for a New Age, New York: Abrams, 2000. | ISBN 0810942089
  • "Guild, Lurelle Van Arsdale (1898–1985)". In Mel Byars, The Design Encyclopedia, New York: The Museum of Modern Art, 2004, p. 219. | ISBN 0-87070-012-X
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