Nita Negrita

Nita Negrita (International title: Nita) is a 2011 Philippine television drama series broadcast by GMA Network. Directed by Gil Tejada Jr., it stars Barbie Forteza in the title role. It premiered on February 14, 2011 on the network's Dramarama sa Hapon line up replacing Little Star. The series concluded on June 10, 2011, with a total of 83 episodes. It was replaced by Sinner or Saint in its timeslot.

Nita Negrita
Title card
Also known asNita
GenreDrama
Created byAgnes Gagelonia-Uligan
Written by
  • Agnes Gagelonia-Uligan
  • Aloy Adlawan
  • Michiko Yamamoto
  • Gin Sardea
Directed byGil Tejada Jr.
Creative directorJun Lana
StarringBarbie Forteza
Theme music composerAgatha Obar
Opening theme"Hanggang Kailan" by Joanna Cosme
Country of originPhilippines
Original languageTagalog
No. of episodes83
Production
Executive producerMona Coles-Mayuga
Production locationsManila, Philippines
Camera setupMultiple-camera setup
Running time30–45 minutes
Production companyGMA Entertainment TV
Release
Original networkGMA Network
Picture format480i (SDTV)
Original releaseFebruary 14 (2011-02-14) –
June 10, 2011 (2011-06-10)

Cast and characters
Barbie Forteza portrays Antoinette.
Lead cast
Supporting cast
Guest cast

Blackface controversy

The show's use of blackface was widely criticized in the media and by academics.[2][3][4] Axel Honneth professor of philosophy at both the University of Frankfurt and Columbia University stated that the show "presents the stereotypical theme of poverty being ascribed with skin colour",[5] while Dr Elaine Marie Carbonell Laforteza, Lecturer in Cultural Studies Macquarie University, Australia, stated in her book The Somatechnics of Whiteness and Race: Colonialism and Mestiza Privilege, that "Nita does not appear 'authentically black', but painted as black. The effect is a caricature of blackness" and that "blackness is used to create Nita as a manifestation of black identity that is constantly open to scrutiny and mockery".[6]

Ratings

According to AGB Nielsen Philippines' Mega Manila People/Individual television ratings, the pilot episode of Nita Negrita earned a 7.8% rating.[7] While the final episode scored a 19.1% rating in Mega Manila household television ratings.[8]

References
  1. "Barbie Forteza bags 'Nita Negrita' title role". pep.ph. Retrieved May 15, 2016.
  2. "Asia embraces blackface-style ads. Get ready to cringe". Retrieved April 12, 2018.
  3. "Y-speak: Racism in the Philippines: Does it exist?". September 10, 2016. Retrieved April 12, 2018.
  4. "Asia embraces blackface-style ads. Get ready to cringe". Retrieved April 12, 2018.
  5. Pada, Roland Theuas DS (January 23, 2018). Axel Honneth's Social Philosophy of Recognition: Freedom, Normativity, and Identity. Cambridge Scholars Publishing. ISBN 9781527506992. Retrieved April 12, 2018 – via Google Books.
  6. The Somatechnics of Whiteness and Race: Colonialism and Mestiza Privilege
  7. Santiago, Erwin (February 15, 2011). "AGB Nielsen Mega Manila People Ratings (Feb. 11-14): Charice Valentine special conquers Sunday primetime; not-so-happy debut for Happy, Yipee, Yehey!". Retrieved March 5, 2018.
  8. Santiago, Erwin (June 14, 2011). "AGB Nielsen Mega Manila People & Household Ratings (June 10–13): Munting Heredera and Amaya share primetime lead". Retrieved March 5, 2018.
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