R. K. Swamy

(1923–2003) was an Indian advertising industry executive. He was involved in the setting up J. Walter Thompson's Indian associate Hindustan Thompson Associates and of R. K. Swamy Advertising Associates which later merged into BBDO to form the Indian associate RK Swamy BBDO.[1] Swamy was involved in making Madras an important location for the advertising industry. Swamy was also at the helm of various industry bodies, the Audit Bureau of Circulations and Advertising Agencies Association of India among them.[2] He also started Hansa Vision, a television programming company.[3]

Kandepan RK Swamy Ji

Outside of his advertising career, Swamy spent time on Hindu religious and cultural activities, especially on restoration of temples and other historical structures.[2]

In 2009, the All India Management Association established the AIMA-R K Swamy High Performance Brand Award in his honour.[4]

His son Shekhar Swamy is now the Group CEO of RKSwamy BBDO

References
  1. "Ad guru R K Swamy passes away". The Times of India. 5 June 2003. Retrieved 28 September 2015.
  2. "R.K. Swamy dead". The Hindu. 6 June 2003. Retrieved 28 September 2015.
  3. "Ad-man R K Swamy is dead". Rediff.com. 5 June 2003. Retrieved 28 September 2015.
  4. "AIMA institutes R K SWAMY Award for High Performance Brands". Business Standard. 29 September 2009. Retrieved 28 September 2015.

Bibliography and further reading


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