Radio Continental

LS4 Radio Continental is an Argentine News and Talk radio station. Radio Continental was founded on September 28, 1969 under the name Radio Porteña.

Radio Continental
Broadcast areaBuenos Aires
Frequency590 kHz on AM
SloganGente de palabra ("People who keep their word", meaning someone you can rely on)
Programming
FormatNews/Talk radio
Ownership
OwnerGrupo Latino de Radio, PRISA
History
First air date
September 28, 1969
Links
WebsiteRadio Continental

It is considered one of the most effective radio stations in Buenos Aires. It also has many affiliates throughout the country.

The station is owned by Grupo Latino de Radio, a subsidiary of the Spanish corporation Grupo PRISA.

The SIC

The Servicio Informativo Continental (Continental Information Service), much better known as SIC, is a three-minute news bulletin that comes on every hour including traffic and weather, along with 2 "Panoramas" at 08:00 and 12:00.

Programming

From Monday to Friday, the following programs are aired in the station:

  • Primera hora (First hour), hosted by Marcelo Pinto.
  • Magdalena Tempranísimo, hosted by famous journalist Magdalena Ruiz Guiñazú.
  • La Mañana (The Morning), hosted by Víctor Hugo Morales.
  • Bravo.Continental, hosted by Fernando Bravo and Alfredo Leuco.
  • La Vuelta (Tourning back), hosted by María O'Donnell, Carlos Ulanovsky and Fernanda Iglesias.
  • Competencia (Competition), hosted by Víctor Hugo Morales.
  • Antes que mañana (Before than tomorrow), hosted by Paulino Rodríguez.
  • Donde quiera que estés (Wherever you are), hosted by Alejandro Apo.
  • Plataforma Continental (Continental Platform), hosted by Mónica De Carvalho.

See also

  • Telefe, Radio Continental's Television partner.


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