Recipe to Riches (Australian TV series)
Recipe to Riches is an Australian television reality show that screened on Network Ten from 27 August 2013. It involves cooks from around the country, competing to have their recipe become a brand product in supermarkets. Competitors cook their dishes, create a brand for their product and devise strategies to launch it to the public. The contestants are mentored by Carolyn Creswell, owner of Carman's Fine Foods, David Nobay, an advertising industry expert, and chef Darren Robertson.[1] The mentors are joined by a representative from Woolworths supermarkets to decide the winning product, which will by made available for sale in Woolworths the day after the episode airs. The winner of the whole series receive $100,000 and a partnership with Woolworths.[2]
Recipe to Riches | |
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Genre | Reality, cooking |
Based on | Recipe to Riches |
Country of origin | Australia |
Original language | English |
No. of series | 2 |
No. of episodes | 20 |
Production | |
Running time | 60 minutes |
Production companies | FremantleMedia Australia Woolworths |
Release | |
Original network | Network Ten |
Picture format | 576i (SDTV) |
Audio format | Stereo |
Original release | 27 August 2013 – 9 December 2014 |
Chronology | |
Related shows | Recipe to Riches |
The show is based on the Canadian reality television show, Recipe to Riches.
Season 1 was won by Garth Midgley with his product Chocorn on 12 November 2013. Season 2 was won by Michael Cainero with his Chunky Pork and Apple Sausages on 9 December 2014.
Experts
Expert | Job | Description |
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Carolyn Creswell | Entrepreneur | Bought the small muesli company where she had a part-time job with $1,000 at 18. The company has grown into Carman's Fine Foods, a thriving and inspirational business that now exports to 32 countries and recently and celebrated its 25-year anniversary in 2017. Carolyn has managed to grow Carman's to become the number one selling muesli brand on Australian supermarket shelves. |
Jess Gill | Woolworths Director of Customer Experience | Responsible for driving collaboration across all business teams to redefine the approach to store design, layout, space allocation and customer experience across all customer touchpoints, the Customer Experience team is also responsible for Own Brand and Brand strategy and works closely with both the Marketing and Commercial teams to bring these brands to life. |
Darren Robertson | Chef | English-born, moved to Australia in 2001 and worked at acclaimed Sydney's restaurant Tetsuya's for seven years, including three years as head chef, assisted Tetsuya at The World Summit of Gastronomy in 2009, went into business with a group of friends, The Three Blue Ducks in Bronte, a small cool café, has gone from strength to strength winning the Best Breakfast in Sydney accolade by the SMH Good Food Guide within its first year of opening. |
Russell Howcroft | Marketing | Acclaimed marketing expert and the Executive General Manager of Network Ten, former Chairman of the Advertising Federation of Australia, regular commentator on radio in Melbourne, He also sits on the boards of the Melbourne Football Club, The Australian Academy Cinema Television Arts and Free TV Australia. |
Season 1
Week | Date | Recipe winner | Recipe | |
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1 | "Snack Attack" | 27 August 2013 | Connie Travella | Concetta's Croqs |
2 | "The Freezer" | 3 September 2013 | Sara jade | Chilli Con Carne |
3 | "Condiments" | 10 September 2013 | Stephen Perry | Hickory Hollow Smoked Sauce |
4 | "World Table" | 15 September 2013 | Manju Jehu | Vegetable Samosas |
5 | "Desserts" | 23 September | Vicki Cameron-Smith | Sweet Billies |
6 | "Something Sweet" | 1 October 2013 | Garth Midgley | Chocorn |
7 | "Do-It-Yourself" | 8 October 2013 | Chris Paschalidis | Golden Greek Pizza Dough & Sauce |
8 | "Food for Thought" | 15 October 2013 | Rose Bonfa | Rosie's Kitchen Almond Biscuits |
9 | "Man Food" | 22 October 2013 | Bobby Edwards | Rude Boy Ribs Sauce |
10 | "Classics" | 29 October 2013 | Susie Barnes | Butchers Secret Hearty Stew |
11 | "Party Food" | 5 November 2013 | Ramsay Horton | Horton's Jangles |
12 | "Finale" | 11 November 2013 | Garth Midgley | Chocorn |