Robert Dahlstrom

Robert F. Dahlstrom (born c. 1958) is an American organizational theorist and Seibert Professor at Miami University, Department of Marketing. known for his work on international marketing.[1][2]

Biography

Dahlstrom obtained his MA at Xavier University in 1980, and his PhD in marketing at the University of Cincinnati in 1990.[3]

Dahlstrom started his academic career at the University of Kentucky in 1990, where he became Bloomfield Professor of Marketing at Gatton College of Business & Economics. He founded and directed its Douglas K. Von Allmen Center for Green Marketing, which aims "to expand the knowledge of green marketing practices among business owners, and to contribute to scholarly research on green marketing and sustainability."[4] From 2000 to 2014 Dahlstrom was Professor at the BI Norwegian Business School, and since 2011 he is Joseph C. Seibert Professor of Marketing at the Department of Marketing of Miami University Farmer School of Business.[3] He also chairs the Department of Marketing.

Selected publications

  • Dahlstrom, Robert. Green marketing management. Cengage Learning, 2010.

Articles, a selection:

References

  1. Wulf, Kristof De, Gaby Odekerken-Schröder, and Dawn Iacobucci. "Investments in consumer relationships: a cross-country and cross-industry exploration." Journal of marketing 65.4 (2001): 33-50.
  2. Palmatier, Robert W., et al. "Factors influencing the effectiveness of relationship marketing: a meta-analysis." Journal of marketing 70.4 (2006): 136-153.
  3. "Robert Dahlstrom Department of Marketing - Chair & Joseph C. Seibert Professor at Miami University Farmer School of Business," at linkedin.com. Accessed 09-03-2015.
  4. Marketing department announces chair, 02/28/2011, at miamioh.edu/news. Accessed 09-03-2015.
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