Shobu Yarlagadda

Shobu Yarlagadda is an Indian American environmental engineer – turned film producer, and the son-in-law of veteran film maker K. Raghavendra Rao.[1][2] He is the co-founder and CEO of Arka Media Works, a film production company known for its works exclusively in Telugu cinema. Yarlagadda has garnered two National Film Awards, two state Nandi Awards, three Filmfare South Awards, two SIIMA awards, one Zee Cine Awards Telugu and the Saturn Award.[3]

Shobu Yarlagadda
Born
Shobu Yarlagadda

Gudivada, Andhra Pradesh
Alma materTexas A&M University
OccupationFilm Producer
Years active2010–present
RelativesK. Raghavendra Rao (Father-in-Law)
Prakash Kovelamudi (Brother in law)

Yarlagadda produced high fantasy works such as Baahubali: The Beginning (2015), and Baahubali 2: The Conclusion (2017) which received the American Saturn Award for Best International Film, and the Australian Telstra People's Choice Award.[4] [5][6]

Early life

Yarlagadda is the son-in-law of veteran director K. Raghavendra Rao. Shobhu was born in Gudivada in Krishna District, Andhra Pradesh.[3] He graduated in Civil and Environmental Engineering from Andhra University in 1992. He went on to Texas A&M and graduated in Agricultural Engineering in 1995. For over a year and a half, he worked as an Air Resources Engineer in Greater Los Angeles Area for California Air Resources Board. In 2001 he established Arka Mediaworks with Prasad Devineni.[3]

Career

In 2001, Yarlagadda established Arka Mediaworks; Arka means sunrays in Sanskrit. It produces television content in six languages (Telugu, Tamil, Kannada, Oriya, Bangla and Marathi). He has worked as line producer for films such as Morning Raaga, and Anaganaga O Dheerudu. He was Executive Producer for films such as Bobby and Pandurangadu[7]

Filmography
Year Film Actors Director Language Notes
2010VedamAllu Arjun, Manoj Manchu, Anushka Shetty, Lekha Washington, Deeksha SethRadhakrishna JagarlamudiTelugu
Maryada RamannaSunil, Saloni AswaniS. S. Rajamouli
2015Baahubali: The BeginningPrabhas, Rana, Anushka Shetty, TamannaahS. S. Rajamouli
2017Baahubali: The ConclusionPrabhas, Rana, Anushka Shetty, TamannaahS. S. Rajamouli
2020 Uma Maheswara Ugra Roopasya[8] Satyadev Kancharana, Hari Chandana Venkatesh Maha

Awards
Indian Film Festival of Melbourne
National Film Awards
Nandi Awards
Filmfare Awards South
CineMAA Awards
South Indian International Movie Awards
Zee Cine Awards Telugu

Santosham Film Awards



References
  1. Cain, Rob. "'Baahubali' Producer Shobu Yarlagadda Explains How It Was Done".
  2. Escobedo, Joe. "Transmedia Will Shape The Future Of Hollywood And Fortune 500 Firms".
  3. "Shobu Yarlagadda chitchat - Telugu cinema producer". idlebrain.com.
  4. "IFFM-Dangal and Baahubali won telestra peoples choice award".
  5. "63rd National Film Awards" (PDF) (Press release). Directorate of Film Festivals. 28 March 2016. Retrieved 28 March 2016.
  6. Dave McNary (27 June 2018). "'Black Panther' Leads Saturn Awards; 'Better Call Saul,' 'Twin Peaks' Top TV Trophies – Variety". Variety.com. Retrieved 9 January 2019.
  7. Karnik for ZC. "Shobu Yarlagadda now producer of Prabhas-Rajamouli's film". zustcinema.com.
  8. "Venkatesh Maha's next 'Uma Maheshwara Ugra Roopasya' is a remake - Times of India". The Times of India. Retrieved 5 June 2020.
  9. "63rd National Film Awards" (PDF) (Press release). Directorate of Film Festivals. 28 March 2016. Retrieved 28 March 2016.
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