Shudu Gram

Shudu Gram is a computer generated social media personality and model, a "Virtual Influencer".[1][2][3][4][5] The character is considered the world’s first digital supermodel.[6][7]

She was created in April 2017 by the fashion photographer Cameron-James Wilson. Her appearance draws largely from the "Princess of South Africa" Barbie doll.[8]

The character has generated controversy as Shudu, depicted as a black woman, was created by a white man.[9][2][10]

References
  1. Hsu, Tiffany (2019-06-17). "These Influencers Aren't Flesh and Blood, Yet Millions Follow Them". The New York Times. Retrieved 2021-01-13.
  2. Daigle, Thomas (December 21, 2020). "Mixing reality and fantasy, virtual influencers thrive amid the pandemic". CBC.ca. Retrieved January 13, 2021.
  3. Wagman, Kelly (March 30, 2020). "A New Bot on the Block: The Rise of Virtual Influencers and What It Means for Our Online Communities". Fixing Social Media. Massachusetts Institute of Technology. Retrieved January 13, 2021.
  4. Bernard, Zoe (May 10, 2018). "I seriously thought this computer-generated Instagram model with 100,000 followers was real". Business Insider. Retrieved January 13, 2021.
  5. Tietjen, Alexa (June 13, 2018). "Shudu: Fashion's First Avatar Supermodel?". Women's Wear Daily. Retrieved January 13, 2021.
  6. Semic, Sara (July 15, 2019). "Meet The Man Behind The World's First Digital Supermodel". Elle. Retrieved January 13, 2021.
  7. Cresci, Elena (September 12, 2018). Green, Stephanie (ed.). "From Instagram to Balmain: The rise of CGI models". BBC. Retrieved January 13, 2021.
  8. Marain, Alexandre (April 5, 2019). "From Lil Miquela to Shudu Gram: Meet the virtual models". Vogue Paris. Retrieved January 13, 2021.
  9. Jackson, Lauren Michele (May 4, 2018). "Shudu Gram Is A White Man's Digital Projection of Real-Life Black Womanhood". The New Yorker. Retrieved January 13, 2021.
  10. Rosenstein, Jenna (February 9, 2018). "People Can't Tell If This Fenty Model Is Real Or Fake". Harper's Bazaar. Retrieved January 13, 2021.
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