Slowly (app)

Slowly (stylized as SLOWLY) is a geosocial networking application that allows users to exchange delayed messages or "letters". The time taken by a message to be delivered depends on the distance between the sender and the recipient.[2][6]

For other uses, see Slowly.

Slowly
Original author(s)Kevin Wong Ho-yin,[1] JoJo Chan Sau-wun[2]
Developer(s)Slowly Communications Ltd.
Initial release14 February 2017 (2017-02-14) (iOS only)[2][3]
Stable release
6.1.9[4] / 12 September 2020 (2020-09-12)[5]
Operating systemiOS, Android, web app
Size21.7 MB (iOS)[4]
38 MB (Android)[5]
Available in26 languages
List of languages
Arabic, Catalan/Valencian, Chinese, Czech, Dutch, English, French, German, Hebrew, Hungarian, Indonesian, Italian, Japanese, Korean, Polish, Portuguese (Brazilian), Russian, Serbian (Latin), Slovak, Spanish, Swedish, Thai, Turkish, Ukrainian and Vietnamese
Websitegetslowly.com

History
Slowly's mailbox icon and wordmark

Slowly was released on iOS in 2017 and its version 2.0 on Android a year later.[2] It was featured as App Store's "App of the Day" in over 30 regions worldwide.[1][7] It was also awarded 2019's "Best Breakthrough App" by Google Play.[8] By January 2019, it had reached 1 million users.[9]

Slowly web application feature was launched in the version 5.0. In 2020, features such as Dark Mode, the ability to exchange audio notes and to pass a letter without it affecting the user's sent:received ratio were introduced in version 6.0 of the app. A paid membership feature called SLOWLY PLUS was also launched that allows members to double their quotas for the number of friends, excluded topics and regions, and photo sharing.[10]

Operation

Users are required to create a nickname and an avatar for themselves to get started. They can either manually browse user profiles or be "auto-matched" using an algorithm. It lets users search for people using various filters, such as, common interests or people from particular countries. The "letters" take anything from 30 minutes to 60 hours to "slowly" reach their destination, depending on how far apart the sender and the recipient live.[2] Virtual stamps are collected and attached to the "letters" before mailing them.[11] Messages may also include photos and audio notes with the recipient's consent.[12]

See also

References
  1. "Write To A New Friend : App Store Story". App Store. Retrieved 6 August 2020.
  2. James, Lauren (10 June 2019). "The Hongkongers trying to make messaging more meaningful". South China Morning Post. Retrieved 6 August 2020.
  3. "We're bringing the traditional pen friend experience to your smartphone". SLOWLY. 14 February 2017. Retrieved 6 August 2020.
  4. "SLOWLY - Connect to the World!". App Store. Retrieved 6 August 2020.
  5. "SLOWLY - Connect to the World! - Apps on Google Play". play.google.com. Retrieved 6 August 2020.
  6. Bhagat, Hitesh Raj. "Slowly review: The app lets you revive the pen-friend experience". The Economic Times. Retrieved 7 August 2020.
  7. Team, Slowly (20 December 2018). "What's new on Slowly?". Medium. Retrieved 6 August 2020.
  8. "From puzzles to poster-making: 2019's Google Play Award winners". Google. 7 May 2019. Retrieved 6 August 2020.
  9. SLOWLY (11 January 2019). "Slowly just reached 1 million users! 😎". Facebook. Retrieved 14 November 2020.
  10. "Release Notes". SLOWLY – Write a letter to the world!. Retrieved 19 August 2020.
  11. "'Kind Words' is the rare social network where everyone is nice". Engadget. Retrieved 7 August 2020.
  12. Rizvi, Faiza (2 October 2019). "Slowly: Writing Letters To People In An Age Of Instant Messaging". StreetBuzz. Retrieved 6 August 2020.
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