Spectacular Smith

Smith started dancing when he was 11 and took his love of performing into the rap group he formed with his brothers, Pretty Ricky.[6] His father, Joseph "Blue" Smith, who is of Jamaican descent,[7] managed the group and was the owner of the indie label.[8] Spectacular contributed musically and also choreographed the group's stage performances as they signed a deal with Atlantic Records. The band went on the Scream IV tour as they promoted hits such as "Grind With Me"[9] and "Your Body".[10][11]

Aside from being a recording artist, Smith is also an entrepreneur. Intrigued by the business possibilities of social media, he experimented with Pretty Ricky’s Facebook page, testing out theories behind social networks for a full year until he found a system for gaining and monetizing followers.[12] He then turned those ideas into Adwizar, a company that manages and monetizes social media accounts. The company manages social media pages of artists such as Bow Wow, Kevin Gates, Soulja Boy, Master P, Birdman, and Bone Thugs-n-Harmony.[13][14][15] Smith is the creator of Grumpy Cat, the viral sensation whose brand is worth over $100 million from Smith's marketing efforts and merchandise sales.[16]

On February 14, 2017, Smith released his first book, titled Spectacular Love: How to Make Good Love Last, published by Bluestar Books.[17]

• 2019 - Innovator Of The Year by Black Enterprise[21]
• 2018 - Top 5 Most Influential Entrepreneurs in Tech and Music by Black Enterprise[2]
• 2018 - The 10 Most Inspiring Business Leaders by Mirror Review[22]
• 2017 - Greatest and Most Inspiring Entrepreneur by Inc. Magazine[23]
• 2017 - Top 10 Marketing Gurus To Watch in 2018 by Huffington Post[24]
• 2019 - 14 entrepreneurial thought leaders from black Twitter[25]
• 2019 - Best Privately Owned Company In America by Entrepreneur Magazine[26]