TV3 Slovenia

The station began as TV3 on 24 December 1995. Majority ownership was originally held by the Roman Catholic Church, and much of the initial programming was faith-oriented.

TV3 encountered poor ratings and financial losses from its outset. On 13 February 2003, Ivan Caleta, a businessman from Croatia, purchased 75% ownership of TV3 then proceeded to offer more popular programming. Viewership in 2004 increased but remained a distant fifth place behind other free-to-air television services in Slovenia.

On 1 November 2004, the channel was shutdown and Prva TV began to use its frequencies. Later, on 1 July 2006, the channel was bought by Swedish media company Modern Times Group, and from 1 October 2006, the channel were relaunched, this time in reference to the Modern Times Group corporate brand TV3 Viasat.

On 29 February 2012, it ceased broadcasting due to uncompetitive environment and unresponsiveness of Slovenian authorities. Seven months later, it became replaced by a new channel called Planet TV.[1]

TV3 was distributed terrestrially and via third party cable TV, DTH and IPTV networks.

• Official Site