The Mendocino Voice

The Mendocino Voice is an independent daily online newspaper based in and covering Mendocino County, in Northern California.[1][2]

The Mendocino Voice
TypeIndependent daily online newspaper
Founder(s)Adrian Fernandez Baumann
Kate Maxwell
Founded2016 (2016)
HeadquartersWillits, California, United States
Websitemendovoice.com

History

The Mendocino Voice was founded in September 2016[3] by two former employees of The Willits News,[4] a legacy newspaper based in the town of Willits, California, and a property of Digital First Media (DFM). The founders, Adrian Fernandez Baumann[5] and Kate Maxwell, have cited a lack of local news stemming from the acquisition of small northern California newspapers by DFM and its control by Alden Global Capital, as reasons for starting a new local news service.[6][1][2]

In the late 2010s The Mendocino Voice became among the most read in Mendocino County, and was cited by The Sacramento Bee,[7] The New York Times[8][9] and the Los Angeles Times,[10] and featured on the BBC and KQED.[11] In 2019, The Mendocino Voice was selected, jointly with KZYX, to host a Report for America fellow.[12]

The news service is part of a trend in the 2010s[13] towards small, wholly online news services, that have abandoned print publication.[14] As with many such publications it is a member of the Local Independent Online News Publishers group.[15][16][17][18]

Content

The Mendocino Voice is known for its breaking news coverage, coverage of local issues and of the Northern California cannabis industry.[19][20][21][22] Also of note was its intensive coverage of the Wine Country Fires,[1] and the Mendocino Complex Fire.[23][24][25]


References

  1. "Feisty 2-person newspaper overcomes SF auto break-in epidemic". 6 April 2018. Retrieved 11 November 2018.
  2. "About Us • The Mendocino VoiceThe Mendocino Voice". www.mendovoice.com. Retrieved 11 November 2018.
  3. "Mendocino's New Voice". Retrieved 11 November 2018.
  4. "Mendocino Voice Staff • The Mendocino VoiceThe Mendocino Voice". www.mendovoice.com. Retrieved 11 November 2018.
  5. Baumann, Adrian Fernandez. "A Carrot and Stick for Pot Farmers". East Bay Express. Retrieved 11 November 2018.
  6. "Bloomberg - Company Overview of Alden Global Capital LLC". www.bloomberg.com. Retrieved 11 November 2018.
  7. https://www.sacbee.com/news/state/california/article231480143.html
  8. https://www.nytimes.com/2018/08/07/us/california-fires-mendocino.html
  9. https://www.nytimes.com/2018/08/08/us/california-today-fires-and-climate.html
  10. https://www.latimes.com/newsletters/la-me-ln-essential-california-20190606-story.html
  11. https://www.kqed.org/news/11684514/how-do-you-cope-when-wildfires-are-the-new-normal
  12. https://www.reportforamerica.org/2019/12/01/the-2020-21-report-for-america-newsrooms-and-beats/
  13. "Local news sites form new trade association". Retrieved 11 November 2018.
  14. "Local news isn't dead. We just need to stop killing it". Retrieved 11 November 2018.
  15. "10 local publishers chosen for local advertising mentorship program - LION Publishers". Retrieved 11 November 2018.
  16. "Member list". Retrieved 11 November 2018.
  17. "How can local independent news orgs build successful membership programs?". Retrieved 11 November 2018.
  18. "Who's who in local news: A guide to the biggest brains and bank accounts in the fight for local journalism". Retrieved 11 November 2018.
  19. "California cannabis farmers sue state over loophole allowing multiple licenses". 24 January 2018. Retrieved 11 November 2018.
  20. https://www.indianz.com/News/2017/07/27/sherwood-valley-band-calls-in-authoritie.asp
  21. "Humboldt State University Surveying Marijuana Businesses in California". Marijuana Industry News. 2016-11-11. Retrieved 2018-11-11.
  22. "Top 50 California News Websites To Follow in 2018". blog.feedspot.com. Retrieved 11 November 2018.
  23. https://www.poynter.org/newsletters/2018/as-newspapers-cut-grassroots-solutions-fuel-a-resurgence-of-local-journalism/
  24. "Mendocino Complex day 8: Hwy. 175 re-opened -- parts of Lake Co. repopulated -- Cow Mountain evacuated -- New evac orders in Blue Lakes due to River Fire -- evacs in Lucerne and Clearlake Oaks -- new advisory in Potter Valley -- fires continue to grow (update 7 p.m.) • The Mendocino VoiceThe Mendocino Voice". www.mendovoice.com. Retrieved 11 November 2018.
  25. "California Fire Now the Largest in State History: 'People Are on Edge'". Retrieved 11 November 2018.
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