TicketIQ

TicketIQ (known as TiqIQ until August 2016)[1] is an event ticket search engine, aggregator and mobile app which provides ticket-buying options from many different secondary market and primary market ticket sellers, including Ticketmaster, Eventbrite, SeatGeek and Telecharge. TicketIQ also works directly with teams, leagues, festivals and venues to sell tickets direct-to-fan using programmatic media. In 2020, the company expanded on its B2B business by launching FanIQ to help teams expand direct-to-consumer marketing efforts beyond Facebook and Instagram to Google, YouTube, Snap, Amazon Advertising and Twitter. The company works with over 100 progressional teams, colleges, festivals and venues.

TicketIQ
Type of businessPrivate
Type of site
Ticket Search
Available inEnglish
Headquarters
New York, New York
,
United States
Area servedWorldwide
Created byJesse Lawrence
Employees25
URLwww.ticketiq.com
LaunchedJuly 4, 2010
Current statusActive

History
  • TiqIQ launched on July 4, 2010 and was founded by CEO Jesse Lawrence.
  • Company Rebrands at TicketIQ on August 26, 2016
  • In 2020, the company launched FanIQ, an identity-management and marketing platform for sports teams, festivals and venues.
  • TiqIQ has its headquarters in New York City and has 25 employees.

Funding

Business Insider reported in 2013 that New York based software company MediaMath invested in TiqIQ.[2]

VentureBeat reported that TiqIQ raised venture capital from iNovia Capital and Contour Venture partners.[3]

TiqIQ has been called "The Kayak of Live-Event Tickets" because it aggregates ticket deals from StubHub, TicketsNow, eBay and other companies, much like Kayak.com aggregates travel deals.[4]

References
  1. "TiqIQ Rebrands As TicketIQ In Consumer-Facing Effort". Sports Business Journal. Sports Business Journal. Retrieved 27 August 2016.
  2. "MediaMath Invests In TiqIQ As CEO Ponders IPO". Business Insidert.
  3. "TiqIQ raises $1.7M to sell more game tickets — & data about all those tickets". VentureBeat.
  4. "TiqIQ: The Kayak of Live-Event Tickets". New York Times.
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