Toke Makinwa

Toke Makinwa (born 3 November 1984) is a Nigerian radio personality, television host, vlogger, lifestyle entrepreneur and author.[4][5][6][7][8] Toke is known for hosting The Morning Drive on Rhythm 93.7 FM and for her YouTube vlog series Toke Moments.[9][10] She released her book On Becoming in November 2016.

Toke Makinwa
November 2018 GTBank Fashion Weekend Cocktail Party led by en:Jemima Osunde and Toke Makinwa
Born (1984-11-03) 3 November 1984[1]
Alma materUniversity of Lagos
Occupation
  • Radio personality
  • television host
  • vlogger
  • entrepreneur
  • author
Years active2010–present
Spouse(s)
Maje Ayida
(m. 20142017)
[2][3]
WebsiteOfficial website

Early life and education

Toke Makinwa was born on 3 November 1984, in Lagos state. She attended the Federal Government Girls' College in Oyo State. Makinwa later attended the University of Lagos, where she earned a BA degree in English and literature.

Career

Ebuka and Toke Makinwa presenting at the 2020 AMVCA

In 2010, Makinwa made her major media debut on Rhythm 93.7 FM’s The Morning Drive show as a co-host.[11] In 2012, she made a television appearance as host of the Most Beautiful Girl in Nigeria (MBGN) beauty pageant, which was broadcast live across Nigeria.[12][13] She co-hosted Flytime TV's 3 Live Chicks, along with Tosyn Bucknor and Oreka Godis. The show debuted as a web series before expanding to terrestrial television in late 2012. Makinwa did not renew her contract with Flytime TV for the show's second season and was subsequently replaced by her radio colleague Omalicha.[14] In 2012, Makinwa launched her YouTube vlog series Toke Moments.[15]

In January 2014, Hip Hop World Magazine announced Makinwa as the host of its interview and talk series Trending.[16][17] She also secured a spot on EbonyLife TV as a co-host of its flagship show Moments.[18]

Makinwa has hosted numerous notable events, including the 2013 Future and City People Awards, as well as the 2014 Headies Awards.[19][20]

On Becoming and handbag line

Makinwa lost both of her parents to a fire accident when she was 8 years old.[21] She released her memoir On Becoming in November 2016. The book talks about her personal struggles and addresses the betrayal of her now ex-husband, Maje Ayida.[22][23] Makinwa went on a book tour to promote the book. The tour included Nigeria, South Africa, the U.S, the U.K, and parts of East Africa.[24][25][26][27]

In 2017, Makinwa launched a handbag line under her eponymous label, Toke Makinwa Luxury.[28][29] She also launched a skincare product called Glow by TM in 2018.[30]

Endorsements

In 2013, Makinwa became an ambassador of the United Africa Company of Nigeria, alongside Osas Ighodaro, Dare Art Alade and Dan Foster.[31] She also signed a multi-million naira contract with Nestlé Nigeria to become the new face of Maggi.[32] In 2016, she became the brand ambassador and face of Mecran Cosmetics.[33] She has also been an ambassador for Payporte and Ciroc.[34][35] In November 2019, Toke signed an endorsement deal as brand ambassador with Oppo mobile Telecommunications[36]

Personal life

On 15 January 2014, Makinwa married Maje Ayida, whom she had been involved with for eight years.[37][38] In 2015, she separated from Ayida after discovering that he had impregnated his ex-girlfriend.[39] On 5 October 2017, Makinwa's marriage to Ayida was dissolved by a Lagos High Court on the grounds that Ayida committed adultery.[40]

Awards

Year Award Category Result Notes
2012 The Future Awards [41][42] On Air Personality of the Year (Radio) Nominated lost to Tolu Oniru of The Beat 99.9 FM [43]
2013 Nigeria Broadcasters Awards [44] Outstanding Female Presenter of the Year Won N/A
2013 Nigeria Entertainment Awards Radio OAP of the Year Nominated Lost to Freeze of Cool FM
2014 Nickelodeon Kids' Choice Awards [45] Favourite Nigerian On Air Personality Nominated Lost to Freeze of Cool FM [46]
2014 Nigeria Entertainment Awards Entertainment Personality of the Year Nominated Lost to Denrele
Best OAP of the Year Nominated Lost to Yaw of Wazobia FM
2014 ELOY Awards[47] TV Presenter of the Year & Brand Ambassador (Maggi) Nominated N/A
2017 Glitz Awards[48] Style Influencer of the Year Won
2017 Avance Media[49] Most Influential Young Nigerian in Media Won
2018 Africa Youth Award[50] 100 Most Influential Young Africans[51] Won

References

  1. "Happy Birthday to OAP; Toke Makinwa". Daily Times of Nigeria. 3 November 2014. Retrieved 4 November 2014.
  2. "Photos: Toke Makinwa & Maje Ayida's Official Wedding Pictures". lailasblog.com. 21 January 2014. Retrieved 8 October 2017.
  3. "Court finally dissolves Toke Makinwa's marriage". lailasblog.com. 6 October 2017. Retrieved 6 October 2017.
  4. "Watch Toke Makinwa's Vlog of the week". bellanaija.com. 18 June 2014. Retrieved 17 July 2014.
  5. "My relationship with Maje Ayida over- Toke Makinwa". punchng.com. Retrieved 2 June 2014.
  6. "My Wedding Idea came when I was 5". punchng.com. Retrieved 2 June 2014.
  7. "Toke Makinwa wins Best OAP of the year". Retrieved 2 June 2014.
  8. "Toke Makinwa launches skincare product 'Glow by TM'". TheCable Lifestyle. 13 August 2018. Retrieved 31 March 2019.
  9. Mix, Pulse. "Toke Makinwa's Vlog: Toke Moments : Marriage & the Unnecessary Pressure from Society". pulse.ng. Retrieved 30 May 2016.
  10. "Read Toke Makinwa's 'On Becoming' book: Why Maje didn't get her pregnant, begged her for money & more". lailasblog.com. 28 November 2016. Retrieved 8 October 2017.
  11. "'You are totally fake' - Toke Makinwa's Rhythm FM co-host lashes out » YNaija". YNaija. 22 February 2014. Retrieved 31 March 2019.
  12. "Toke Makinwa", Wikipedia, 27 March 2019, retrieved 31 March 2019
  13. "Toke Makinwa and Chris Okenwa to host MGBN 2012". Nigerian Entertainment Today. 1 May 2012. Retrieved 31 March 2019.
  14. Says, Weapon (4 March 2013). "Toke Makinwa explains her absence on 3 Live Chicks". Nigerian Entertainment Today. Retrieved 31 March 2019.
  15. MGA1 (1 February 2019). "Watch A New Episode Of Toke Makinwa's 'Toke Moments'". MediaGuide.NG. Retrieved 31 March 2019.
  16. Hip TV (5 November 2014), TRENDING HOST TOKE MAKINWA GETS SPECIAL BIRTHDAY TREAT (Nigerian Entertainment News), retrieved 31 March 2019
  17. BellaNaija.com (10 January 2014). "Toke Makinwa to Host New Show "Trending" on Hip TV | To Debut this January". BellaNaija. Retrieved 31 March 2019.
  18. "Toke Makinwa To Get Her Own TV Show". www.pulse.ng. 10 January 2014. Retrieved 31 March 2019.
  19. BellaNaija.com (20 December 2013). "Toke Makinwa & Vector to Host the 2013 Future Awards Tonight in Port Harcourt". BellaNaija. Retrieved 31 March 2019.
  20. BellaNaija.com (18 September 2014). "Bovi & Toke Makinwa are the Hosts of the 2014 Headies!". BellaNaija. Retrieved 31 March 2019.
  21. "How gas cylinder explosion killed Toke Makinwa's parents". TheCable Lifestyle. 29 November 2016. Retrieved 1 April 2019.
  22. "Read 10 Shocking Revelations From Toke Makinwa's Book, 'On Becoming' | Nigerian Celebrity News + Latest Entertainment News". stargist.com. Retrieved 1 April 2019.
  23. Augoye, Jayne (6 October 2017). "Toke Makinwa, Maje Ayida finalise divorce". Premium Times Nigeria. Retrieved 1 April 2019.
  24. MediaGuide (29 November 2016). "Just One Day After Launch, Toke Makinwa Becomes Amazon's Best Selling Author". MediaGuide.NG. Retrieved 1 April 2019.
  25. BellaNaija.com (20 December 2016). "Toke Makinwa's "On Becoming" Book Launch in Abuja was so Emotional! See all the Photos on BN". BellaNaija. Retrieved 1 April 2019.
  26. "Toke Makinwa Takes Her Book Tour To Kenya Despite Her Estranged Husband's Threat To Sue - Gistmania". www.gistmania.com. 9 February 2017. Retrieved 1 April 2019.
  27. KOKO (27 June 2017). "Photos From Toke Makinwa's 'On Becoming' South Africa Book Tour". KOKO TV Nigeria | Nigeria News & Breaking Naija News. Retrieved 1 April 2019.
  28. BellaNaija.com (3 November 2017). "EXCLUSIVE: #BabyGirlForLife! Toke Makinwa launches Luxury Bag Line". BellaNaija. Retrieved 1 April 2019.
  29. "Laura Ikeji Set To Buy Toke Makinwa's Bag". P.M. News. 29 October 2018. Retrieved 1 April 2019.
  30. "Toke Makinwa launches skincare product 'Glow by TM'". TheCable Lifestyle. 13 August 2018. Retrieved 1 April 2019.
  31. "Toke, Foster & Osas becomes Lipton ambassandors". bellanaija.com. 17 June 2013. Retrieved 7 June 2014.
  32. Iyabo Aina (12 April 2014). "Tiwa Savage, Toke bagg mouth watering deals with Maggi". vanguardngr.com. Retrieved 7 June 2014.
  33. "TOKE MAKINWA IS THE NEW BRAND AMBASSADOR FOR MECRAN COSMETICS…GET THE SCOOP!". Retrieved 30 May 2016.
  34. alexsamade (29 January 2015). "Tayo Faniran, Toke Makinwa unveiled as Payporte ambassadors". Vanguard News Nigeria. Retrieved 1 April 2019.
  35. "Toke Makinwa becomes the first female ambassador for Ciroc in Nigeria". Olori Supergal. 27 March 2017. Retrieved 1 April 2019.
  36. "Oppo Mobile signs Toke Makinwa as brand ambassador". P.M. News. 12 November 2019. Retrieved 27 July 2020.
  37. "Toke Makinwa and Maje cancel engagement". premiumtimesng.com. Retrieved 7 June 2014.
  38. "Toke and Maje surprise wedding ceremony". bellanaija.com. Retrieved 7 June 2014.
  39. "Toke Makinwa's Husband, Maje Makes First Public Appearance 'ALONE' Weeks After Marriage Crisis - INFORMATION NIGERIA". INFORMATION NIGERIA. Retrieved 30 May 2016.
  40. "Court finally dissolves Toke Makinwa's marriage". lailasblog.com. Retrieved 6 October 2017.
  41. "Toke Makinwa nominated for Future Awards". Retrieved 6 June 2014.
  42. Damilare Aiki (18 July 2012). "Future Awards nominees unveiled". bellanaija.com. Retrieved 6 June 2014.
  43. "2012 Future Awards Winners". jaguda.com. Retrieved 6 June 2014.
  44. "Nigeria Broadcasters Awards list of winners". bellanaija.com. 12 December 2013. Retrieved 6 June 2014.
  45. "Nickelodeon Kids Choice Awards nominees". bellanaija.com. 25 February 2014. Retrieved 6 June 2014.
  46. "Toke Makinwa, Toolz and others for Nicklelodeon Kids Choice Awards". informationng.com. 26 February 2014. Retrieved 6 June 2014.
  47. "Exquisite Lady of the Year (ELOY) Awards Seyi Shay, Toke Makinwa, Mo'Cheddah, DJ Cuppy, Others Nominated". Pulse Nigeria. Chinedu Adiele. Retrieved 20 October 2014.
  48. BellaNaija.com (20 August 2017). "Toke Makinwa wins Style Influencer of the Year at Glitz Style Awards 2017". BellaNaija. Retrieved 1 April 2019.
  49. pakpah. "Toke Makinwa voted 2017 Most Influential Young Nigerian in Media". Retrieved 1 April 2019.
  50. Amodeni, Adunni (7 September 2018). "Falz, Davido, Ahmed Musa listed among 100 most influential young Africans". Legit.ng - Nigeria news. Retrieved 1 April 2019.
  51. "Davido, Toke Makinwa. Mohammed Salah, Falz named on 100 most influential young Africans list". www.pulse.ng. 6 September 2018. Retrieved 1 April 2019.
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