Vadilal

Vadilal Industries Ltd is an Indian ice cream and flavoured milk manufacturer. The company is also one of the largest processed food manufacturers in India with significant exports of frozen vegetables and ready to eat snacks, curries, and breads.

Vadilal
TypePublic company
BSE: 519156
NSE: VADILALIND
IndustryConglomerate
Founded1907 (1907)[1]
HeadquartersAhmedabad, Gujarat, India [2][3]
Key people
  • Ramchandrabhai Gandhi
  • (chairman emirate)
  • Virendra R Gandhi (chairman & managing director)
  • Rajesh Gandhi (managing director)
  • Devanshu Gandhi (managing director)
Products
Revenue450 crore (US$63 million)
Number of employees
1,000
ParentVadilal Group
Websitewww.vadilalicecreams.com

History

Vadilal House, Ahmedabad

Vadilal Gandhi started a soda fountain in 1926.[4] He passed on the business to his son, Ranchod Lal, who ran a one-man operation. Eventually, Ranchod Lal's sons, Ramchandra and Lakshman, inherited the business and they were instrumental in giving a new direction to the company. By the 1970s, the Vadilal Company had evolved into a modern corporate entity.

Products

Vadilal offers a range of ice creams in the country with multiple flavors and packs, across forms (cones, candies, bars, ice-lollies, small cups, big cups, family packs, and economy packs). In addition to a supermarket presence, Vadilal also has a retail presence through its Happinnezz ice-cream parlors, which are run through a franchisee model.

Vadilal entered the processed foods industry to optimise utilisation of its extensive cold chain network in the 1990s. It caters to the domestic and export markets with products such as frozen vegetables and ready to eat snacks, curries and breads, in addition to the traditional core ice cream business.

Production facilities

Vadilal Industries has two ice cream production facilities – one at Pundhra in Gandhinagar district, Gujarat and the other one at Bareilly in Uttar Pradesh. It has a very strong distribution network of 50,000 retailers, 250 SKUs (stock keeping units), 550 distributors, 32 CNF and 250 vehicles for delivery of goods.

References

  1. ":: Vadilal ::". Vadilalgroup.com. Retrieved 22 July 2010.
  2. Neera Bhardwaj, TNN (25 September 2001). "Vadilal plans big push into Delhi". Timesofindia.indiatimes.com. Retrieved 22 July 2010.
  3. http://www.edelweiss.in/company/Vadilal-Industries-Ltd.html
  4. "Ahmedabad Based Vadilal is the third largest ice cream brand in India". Economic Times. Retrieved 13 January 2010.
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