Westminster Digital

Westminster Digital is a British social media agency which combines video production, data analysis and strategic communication.[1][2] The firm was used by Boris Johnson during his successful leadership campaign in the 2019 Conservative Party leadership election[3][4] and during the successful 2019 United Kingdom general election.[5]

Westminster Digital
Founded2017
HeadquartersLondon, UK
Websitewww.westminsterdigital.co.uk

History

Westminster Digital was incorporated in November 2017 with one staff member, former Sky News producer Craig Dillon.[6][7][8][9] The company raised capital through private investment.[10]

During the 2019 Conservative Party (UK) leadership election Westminster Digital advised 6 out of the 10 leadership candidates on their communications and digital strategy, including Michael Gove, Dominic Raab, Sajid Javid and Matt Hancock.[11] During the 2019 United Kingdom general election Westminster Digital worked with over 50 candidates.[12]

References
  1. "How candidates are turning to social media to win elections'". Sky News.
  2. "Meet the millennials helping the Tory leadership hopefuls go viral'". The Telegraph.
  3. "Tory leadership: How are Tory hopefuls campaigning online?'". BBC News.
  4. "Boris Johnson's Digital Strategist, Craig Dillon on campaigning'". London Live.
  5. "Savvy online campaigns gave Johnson and Hunt critical edge in Tory leadership contest'". The Times.
  6. "Digital Westminster'". Politico.
  7. "Why local Tories are pumping out Brexit-dodging Facebook videos'". Wired Magazine.
  8. Tominey, Camilla; Bernal, Natasha (27 June 2019). "Meet the millennials helping the Tory leadership hopefuls go viral". The Telegraph. Retrieved 11 November 2020.
  9. Volpicelli, Gian (9 December 2019). "Why local Tories are pumping out Brexit-dodging Facebook videos". Wired UK. Retrieved 11 November 2020.
  10. "Why local Tories are pumping out Brexit-dodging Facebook videos'". Wired Magazine.
  11. "Meet the millennials helping the Tory leadership hopefuls go viral'". The Telegraph.
  12. "Conservative MPs are using a social media agency to land cabinet roles'". GQ Magazine.
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