2012 Holland Heineken House

The 2012 Holland Heineken House was the Dutch meeting place for supporters, athletes and other followers during the 2012 Summer Olympics in London, organized by Heineken and NOC*NSF. It was the 11th edition of the Holland Heineken House since 1982. The 2012 House opened its doors on the day of the opening ceremony on 27 July 2012 and closed on the day of the closing ceremony, 12 August 2012. Due to the expected numbers of visitors, tickets were sold in advance.[1] With about six thousand visitors per day, over hundred thousand visitors the venue during the Games.[2]

The front of the 2012 Holland Heinken House in Alexandra Palace

The layout
People watching an Olympic event at the Holland Heineken House
Party in the big hall

The 2012 Holland Heineken House had various shops, restaurants, reception rooms for sponsors and athletes, media facilities and a NOC*NSF information desk. During the day visitors could watch Olympic events on big screens and play different sports. There was a big hall for medal celebrations and performances of different artists during the night. The overall design and executions was created by Gielissen Interiors & Exhibitions.

Medal celebrations
Medal celebration of Lobke Berkhout and Lisa Westerhof

Dutch medalist together with their coaches were honoured on the day they won on medal or later when they had to participate in other events. Because Marianne Vos won her gold medal in the road cycling women's road race due to the team performance of the Dutch team, her teammates Ellen van Dijk, Annemiek van Vleuten, Loes Gunnewijk were honoured as well.

Date Medal Name(s) Coach Sport Event Ref
1 August GoldMarianne Vos
Ellen van Dijk
Annemiek van Vleuten
Loes Gunnewijk		Johan LammertsCyclingWomen's road race[3]
 BronzeEdith BoschChris de KorteJudoWomen's 70 kg
2 August BronzeChantal Achterberg
Claudia Belderbos
Carline Bouw
Sytske de Groot
Annemiek de Haan
Nienke Kingma
Anne Schellekens (cox)
Roline Repelaer van Driel
Jacobine Veenhoven		RowingWomen's eight[4]
 BronzeHenk GrolMaarten ArensJudoMen's 100 kg[4]
4 August GoldRanomi KromowidjojoJacco VerhaerenSwimmingWomen's 100 m freestyle[5]
 GoldWomen's 50 m freestyle
 SilverInge Dekker
Femke Heemskerk
Ranomi Kromowidjojo
Marleen Veldhuis
Hinkelien Schreuder		Women's 4 × 100 m freestyle relay
 BronzeMarleen VeldhuisWomen's 50 m freestyle
6 August SilverMarit BouwmeesterSailingWomen's Laser Radial class[6]
 SilverMarc Houtzager
Gerco Schröder
Maikel van der Vleuten
Jur Vrieling		Rob EhrensEquestrianTeam jumping[7]
7 August GoldEpke ZonderlandDaniel KnibbelerGymnasticsMen's horizontal bar[6]
 BronzeTeun MulderCyclingMen's keirin[6]
8 August GoldDorian van RijsselbergheSailingMen's sailboard[8]
 SilverGerco SchröderRob EhrensEquestrianIndividual jumping[8]
9 August SilverAdelinde CornelissenJohan HammingaEquestrianIndividual dressage[9]
 BronzeAdelinde Cornelissen
Edward Gal
Anky van Grunsven		Team dressage
10 August GoldNetherlands women's national field hockey team
 Max CaldasField hockeyWomen's tournament[10]
 BronzeLaura SmuldersCyclingWomen's BMX[11]
11 August SilverNetherlands men's national field hockey team
 Paul van AssField hockeyMen's tournament[12]
 BronzeLobke Berkhout
Lisa Westerhof		Jacco KoopsSailingWomen's 470 class[13]

References
  1. "Holland Heineken House 2012". olympischespelenlonden.nl. Archived from the original on 29 August 2012. Retrieved 3 May 2013.
  2. "Meer dan honderdduizend bezoekers Holland Heineken House". nusport.nl. 12 August 2012. Archived from the original on 26 April 2013. Retrieved 3 May 2013.
  3. "Vos en Bosch toegejuicht in HHH". nusport.nl. 2 August 2012. Archived from the original on 22 July 2013. Retrieved 3 May 2013.
  4. "BRONZEN VROUWEN ACHT EN HENK GROL GEHULDIGD IN HOLLAND HEINEKEN HOUSE". perspagina.nl. 3 August 2012. Archived from the original on 3 March 2016. Retrieved 3 May 2013.
  5. "Uitzinnige menigte huldigt zwemsters in HHH". Algemeen Dagblad. 5 August 2012. Archived from the original on 9 August 2012. Retrieved 3 May 2013.
  6. "Mulder, Bouwmeester en Zonderland gehuldigd". NOC*NSF. 8 August 2012. Archived from the original on 30 April 2013. Retrieved 3 May 2013.
  7. "Springruiters gehuldigd in Holland House". nusport.nl. 7 August 2012. Archived from the original on 22 July 2013. Retrieved 3 May 2013.
  8. "Van Rijsselberghe crowdsurfend door HHH". nusport.nl. 9 August 2012. Archived from the original on 11 September 2012. Retrieved 3 May 2013.
  9. "Holland House huldigt dressuurruiters". nusport.nl. 10 August 2012. Archived from the original on 22 July 2013. Retrieved 3 May 2013.
  10. "Hockeysters crowdsurfend door Holland Heineken House". nusport.nl. 11 August 2012. Archived from the original on 26 April 2013. Retrieved 3 May 2013.
  11. "Hockeysters crowdsurfend door Holland Heineken House". nusport.nl. 11 August 2012. Archived from the original on 16 June 2013. Retrieved 3 May 2013.
  12. "Hockeyers en zeilsters als laatsten gehuldigd". Volkskrant. 12 August 2012. Archived from the original on 26 April 2013. Retrieved 3 May 2013.
  13. "Berkhout en Westerhof gehuldigd in Heineken House". nusport.nl. 12 August 2012. Archived from the original on 9 May 2013. Retrieved 3 May 2013.

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