American Chicle Company

The American Chicle Company was a chewing gum trust founded by Edward E. Beeman and Jonathan Primle.[1]

Beeman's Pepsin Gum from the American Chicle Company

History
Two women operating gum-wrapping machine at the American Chicle Company Plant in Brooklyn, New York, 1923

It was incorporated in Trenton, New Jersey, on June 2, 1899.[1] Its market capitalization was $9,000,000 with one third issued as preferred stock and 6% with cumulative dividends. The business was composed of the chewing gum concerns in Brooklyn, New York (Adams Sons & Company); Cleveland, Ohio (W. J. White & Sons); Chicago, Illinois (J. P. Primley); Louisville, Kentucky (Kis-Me Gum Company); and Toronto, Ontario (S. T. Britten & Co.).[2] The corporation operated factories and gum forests in Yucatan.[3]

On January 8, 1920, doctor don Ricardo Moreira, of San Salvador of the Coldwell & Moreira firm, registered American Chicle Co. trademarks in El Salvador.[4]

American Chicle utilized Dancer Fitzgerald Sample in 1950 to promote its products via radio, newspapers, and television.[5] American Chicle was acquired by the pharmaceutical company Warner-Lambert in 1962; Warner-Lambert was acquired by Pfizer in 2000.

The American Chicle Company was renamed Adams in 1997; it is currently owned by Cadbury, who purchased Pfizer's candy brands in 2003. The unit is now known as Cadbury Adams. Many of American Chicle's brands are out of production. Its best known product was probably Chiclets chewing gum which was discontinued in the early 2000s.

See also

References
  1. "Chewing Gum Has Stuck Around For A Long Time". Deseret News. April 24, 1988. Retrieved 2010-12-14. Adams and other chewing gum giants of the 19th century Dr Edward E Beeman and Jonathan Primley founded American Chicle in 1899 ...
  2. The Chewing Gum Trust, The New York Times, June 3, 1899, pg. 3.
  3. American Chicle, The Wall Street Journal, December 16, 1901, pg. 3.
  4. "Registro de Marcas de Fábrica" [Registry of Trademarks] (PDF). Diario Oficial (in Spanish). San Salvador, El Salvador. 13 January 1919. Retrieved 18 November 2020.
  5. Advertising News and Notes, The New York Times, July 25, 1950, pg. 42.
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