AudioBoom

AudioBoom PLC is an on-demand audio and podcasting distribution platform. AudioBoom offers business-to-business services to the radio, media and podcast industries.

AudioBoom
Type of site
On-Demand Audio & Podcasting Platform
Available inEnglish, Spanish
Traded asAIM: BOOM[1]
HeadquartersLondon, United Kingdom[2]
No. of locationsLondon, New York City, Melbourne & Mumbai
Area servedWorldwide
CEOStuart Last
Key peopleBrad Clarke, Jon Del Strother
URLaudioboom.com
Launched2013 (2013)

AudioBoom's platform has been used to power on-demand audio for businesses including BBC, The Spectator[3] Associated Press, NBC Sports, Yahoo!, Cumulus Media and Westwood One.

The company is based in London with offices in New York, Melbourne and Mumbai. It became AIM-listed on the London Stock Exchange in 2014 as Audioboo Group Limited (AIM: BOOM).

History

The company was founded in 2009 as Audioboo Limited. The main shareholders were UBC Media Group and Slovar Limited.[4] In 2014 they sold their shares in a reverse takeover to the listed company One Delta plc., changing the name of the latter to Audioboom Group plc (AIM symbol BOOM).[5]

The AudioBoom mobile app was discontinued in May 2019.[6]

Features

AudioBoom provides hosting, publishing, distribution and monetization services for on-demand content. Key features include:

  • Unlimited audio hosting on branded content channels through a publisher dashboard
  • Automated distribution through partnerships with Apple Podcasts, CastBox, Deezer, Google Podcasts, iHeart, RadioPublic, Spotify, Stitcher and TuneIn.[7]
  • Embeddable media players
  • Advanced analytics and consumption data
  • Monetization through podcast sponsorships and a built-in ad network

Key users and partners

  • Russell Brand's podcast series, featuring Matt Morgan and resident poet Mr. Gee, launched exclusively on audioBoom in February 2015 and ended in May 2015.[8]
  • Cumulus Media publish on-demand content from over 450 of their radio stations.
  • Westwood One provide ad-sales services and distribute major syndicated radio shows through the platform.
  • Associated Press distribute hourly news updates to their partner websites using AudioBoom.
  • Zee TV post entertainment, news and general interest content across their Zee, DNAIndia and Ditto brands.
  • Kidd Kraddick In The Morning show joined in January 2013 and became the most popular channel on the platform.
  • The Guardian used the apps to liveblog news and gather reactions, including from the Gaza Strip and from the site of the Boston Marathon bombing.
  • Yahoo! Sports Radio host their Podcast Arena shows.
  • BBC Radio, including radios 2, 4 and 6, a number of local radio stations, and several World Service non-English language stations.[9]
  • The Premier League joined in late 2013, hosting its podcast[10] and promoting the use of audioBoom among Premier League clubs.
  • Stephen Fry[11] recorded a welcome message which was sent to all new users.

Alternatives

References

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