Black & White (The Maine album)

Black & White is the second album by The Maine and was released on July 13, 2010. The album features singles "Inside of You" and "Growing Up". It debuted at No. 16 on the Billboard 200 with 22,634 copies sold in its first week.

Black & White
Studio album by
The Maine
ReleasedJuly 13, 2010 (2010-07-13)
GenrePop rock[1]
Length35:22
LabelWarner Bros.
ProducerHoward Benson
The Maine chronology
...And a Happy New Year
(2008)		 Black & White
(2010)		 Pioneer
(2011)
Singles from Black & White
  1. "Inside of You"
    Released: May 3, 2010[2]
  2. "Growing Up"
    Released: May 17, 2010[3]

Background

In July 2009, it was announced that the group had recently signed to major label Warner Bros. Records.[4]

Recording

Recorded in California with producer Howard Benson, Black & White sees The Maine stepping out of their comfort zone and creating a cohesive body of work that is an "album", in the most traditional sense of the word.

"This time we really wanted to focus on the songwriting and make sure all the songs were great so no matter where on the disc you are you can tell it's an album instead of a bunch of songs that are thrown together", drummer Pat Kirch explains. Acoustic versions of the songs "Inside of You" and "Right Girl" can be found on YouTube as well as the deluxe version of the record.

Release

On the release date of the album, July 13, the band and their crew embarked on an entire 24-hour event which had been streamed live via their MySpace page, Ustream, and website. Everyone who viewed the event online had chances to win some prizes, see acoustic sets, and also receive calls from the band through their "Say Now" account. A music video for "Inside of You", directed by Cage Free, was released on July 19, 2010. "Inside of You" was released on the band's website as a promotional single and later announced as the first official single off the album, shortly after it had been uploaded as a lyrics video on their official YouTube page. "Growing Up" was released on May 18, 2010 as the second promotional single for the album.

"Right Girl" - The second official single off the album, and was sent to radio on September 29, 2010. A music video for the song was released on November 24.[5] "Growing Up" was then later serviced to radio stations as the album's third single in February 2011. In March, the group went on a tour of the UK.[6] "Don't Stop Now" was released as a free download through the group's Facebook profile.[7] "Listen to Your Heart" was released as the album's fourth single, and was serviced to U.S. radio stations in June. A video for the song was premiered via PureVolume on July 1.[8] Throughout July, the group released a multi-part documentary about the making of the album.[9][10][11]

Critical reception
Professional ratings
Review scores
SourceRating
AbsolutePunk4/10[12]
AllMusic[13]
Alter the Press!2/5[14]
Billboard[15]
The Cambridge StudentUnfavorable[16]
Ultimate Guitar6.7/10[1]

"On their first major-label release (after an EP and album for Fearless), the Maine take a step away from the emo-pop sound they began with. Instead of fast tempos, sunny songs about girls, and auto-tuned vocals, "Black & White" has a more mature and measured approach. The tempos are nearly all mid, the mood is often melancholy or nostalgic, and the overall feel is much more grown up. The presence of Hammond organ is a trademark signifier of a serious and adult band and it appears in a handful of songs here, layered in among the acoustic guitars. There’s no trace of punk left in their approach, in other words. In fact, if the vocals had more of a twang, the record could pass for a modern country release. ... There are definitely quite a few songs that would sound good on the radio, like the hooky "Fuel to the Fire" and the cute "Right Girl."

"Black & White" also won Alternative Press "Album of the Year" in 2010.

Track listing

All lyrics are written by John O'Callaghan; all music is composed by The Maine.

No.TitleLength
1."Don't Stop Now"3:36
2."Right Girl"3:36
3."Growing Up"4:00
4."Fuel to the Fire"3:11
5."Inside of You"3:50
6."Every Road"3:37
7."Listen to Your Heart"3:15
8."Saving Grace"3:53
9."Give It to Me"2:42
10."Color"3:41
Total length:35:22
Bonus tracks
Deluxe edition (digital bonus songs)
No.TitleLength
11."Right Girl (acoustic)"3:42
12."Inside of You (acoustic)"3:46
Total length:42:51
European Edition
No.TitleLength
11."Untangle Me (B-side)"3:20
12."Free (home recording)"3:22
13."Book of Me and You (home recording)"3:01
14."Whoever She Is (home recording)"4:01
Total length:49:06

Chart performance
Chart (2010) Peak
position
US Billboard 200[17] 16
US Top Alternative Albums (Billboard)[18] 11
US Digital Albums (Billboard)[19] 6
US Top Rock Albums (Billboard)[20] 6

Personnel
Members
  • John O'Callaghan - lead vocals, piano
  • Jared Monaco – lead guitar
  • Kennedy Brock – rhythm guitar, vocals
  • Garrett Nickelsen – bass guitar
  • Pat Kirch – drums, percussion

References
  1. UG Team (July 26, 2010). "Black & White Review | The Maine | Compact Discs | Reviews". Ultimate Guitar Archive. Archived from the original on March 25, 2016. Retrieved March 17, 2016.
  2. "Inside of You - Single by The Maine". iTunes. Archived from the original on April 8, 2017. Retrieved April 8, 2017.
  3. "Growing Up - Single by The Maine". iTunes. Archived from the original on April 8, 2017. Retrieved April 8, 2017.
  4. Wippsson, Johan (July 14, 2009). "The Maine to Release Deluxe Edition of Debut Album Can't Stop Won's Stop on iTunes Today!". Melodic. Archived from the original on March 18, 2017. Retrieved March 17, 2017.
  5. Karan, Tim (November 24, 2010). "Watch the Maine's new video for "Right Girl"". Alternative Press. Alternative Press Magazine, Inc. Archived from the original on April 4, 2013. Retrieved December 30, 2017.
  6. Fowler, Aaron (November 24, 2010). "The Maine announce UK dates for March 2011". Alternative Press. Alternative Press Magazine, Inc. Archived from the original on April 4, 2013. Retrieved December 30, 2017.
  7. Bird, Michele (May 11, 2011). "The Maine offer free download of "Don't Stop Now"". Alternative Press. Alternative Press Magazine, Inc. Archived from the original on May 17, 2011. Retrieved December 30, 2017.
  8. "The Maine to release "Listen To Your Heart" video". Alternative Press. Alternative Press Magazine, Inc. June 28, 2011. Archived from the original on August 5, 2012. Retrieved December 30, 2017.
  9. "The Maine begin releasing documentary". Alternative Press. Alternative Press Magazine, Inc. July 9, 2011. Archived from the original on August 12, 2012. Retrieved December 30, 2017.
  10. Bird, Michele (July 15, 2011). "The Maine release two new documentary segments". Alternative Press. Alternative Press Magazine, Inc. Archived from the original on July 18, 2011. Retrieved December 30, 2017.
  11. Bird, Michele (July 23, 2011). "The Maine post two new documentary segments". Alternative Press. Alternative Press Magazine, Inc. Archived from the original on December 31, 2017. Retrieved December 30, 2017.
  12. Nassiff, Thomas. "The Maine – Black & White". AbsolutePunk. Retrieved March 17, 2016.
  13. Sendra, Tim. "Black & White - The Maine". AllMusic. Archived from the original on March 29, 2016. Retrieved March 17, 2016.
  14. Reid, Sean (July 13, 2010). "Album Review: The Maine - Black & White". Alter the Press!. Archived from the original on March 26, 2016. Retrieved March 17, 2016.
  15. "The Maine – Black & White". Billboard.
  16. Buttercase, Steve (May 22, 2011). "Album Review: The Maine – Black & White". The Cambridge Student. Archived from the original on March 25, 2016. Retrieved March 17, 2016.
  17. "The Maine Chart History (Billboard 200)". Billboard. Retrieved June 27, 2013.
  18. "The Maine Chart History (Top Alternative Albums)". Billboard. Retrieved June 27, 2013.
  19. "The Maine Chart History (Digital Albums)". Billboard. Retrieved June 27, 2013.
  20. "The Maine Chart History (Top Rock Albums)". Billboard. Retrieved June 27, 2013.
  21. "Black & White - The Maine - AllMusic". AllMusic. Rovi Corporation. Archived from the original on January 31, 2016. Retrieved June 27, 2013.
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