Blinds.com

Blinds.com is an e-commerce retailer of window blinds and window coverings in the world.[1] In addition, the company sells curtains, shades, window shutters, and awnings.

Blinds.com
HeadquartersHouston, Texas,
United States
Area servedUnited States and Canada
OwnerThe Home Depot
Founder(s)Jay Steinfeld
IndustryE-Commerce
URLwww.blinds.com

Blinds.com was founded by Jay Steinfeld in 2004 from a previous online window coverings venture. By 2006, the company was named #186 on the Internet Retailer Top 500 Guide as well as the 10th fastest-growing e-commerce company on the list.[2]

In 2009, Blinds.com was given the Marketer of the Year Award by the American Marketing Association, in recognition of its innovative marketing strategy.[3]

In January 2014, Blinds.com was acquired by The Home Depot.[4]

Innovation

To enhance and personalize the window covering shopping experience, Blinds.com developed and released "The Window Shopper", an augmented reality mobile shopping app for iOS (2011) and Android (2012).[5]

In response to demand for window coverings that could be installed quickly and easily, CMO Daniel Cotlar led a partnership with a manufacturing vendor to design a window shade that could be installed without tools or adhesive. This led to the company's patent-pending Instafit shade product.[6]

Recent Awards

2014

2013

  • Stevie Award - Senior Sales Executive of the Year Gold Award (Stephen Riddell) [10]
  • Houston's Best and Brightest Companies to Work For - Best of the Best Medium Business Overall category [11]
  • Houston Chronicle "Houston's Top Workplaces" [12]
  • Internet Retailer Top 500 Guide - #219
  • Internet Retailer Hot 100 E-Retailer [13]

2012

  • Achievers 50 Most Engaged Workplaces [14]
  • Houston Chronicle 100 List - #89 [15]

References
  1. http://www.bizjournals.com/houston/print-edition/2014/01/31/deal-of-the-weekhouston-online-blinds-retailer.html Ryan, Molly, “Deal of the Week: Houston online blinds retailer scooped up by national powerhouse”. Houston Business Journal. 2014-01-31.
  2. http://www.chron.com/business/article/Houston-s-Blinds-com-prospers-on-Web-1514945.php Kaplan, David, "Houston's Blinds.com prospers on Web". Houston Chronicle. 2006-07-08.
  3. "Archived copy". Archived from the original on 2014-08-11. Retrieved 2014-07-29.CS1 maint: archived copy as title (link) Subramanian, Shanthi, "Blinds.com Named 2009 Marketer of the Year". AMA Houston website. 2010-03-18.
  4. https://www.wsj.com/article/BT-CO-20140123-712620.html Kell, John, “Home Depot Acquires Blinds.com”. Wall Street Journal. 2014-01-23.
  5. http://www.prweb.com/releases/2012/10/prweb9981764.htm "Blinds.com’s Stephanie Pertuit to Present on Augmented Reality Shopping App at 2012 Internet Retailer Mobile Marketing & Commerce Forum". PRWeb. 2012-10-05.
  7. https://www.youtube.com/watch?v=Koo8qdPH2hg
  8. http://www.stevieawards.com/pubs/sales/awards/426_2940_24830.cfm
  9. https://www.youtube.com/watch?v=sDLPcK6ea4Y
  10. https://www.youtube.com/watch?v=xZFq2CP0ua8
  11. "Archived copy". Archived from the original on 2014-07-29. Retrieved 2014-07-29.CS1 maint: archived copy as title (link)
  12. http://www.topworkplaces.com/frontend.php/regional-list/company/chron/blinds-com
  13. http://www.prweb.com/releases/2013/12/prweb11415422.htm
  14. "Archived copy". Archived from the original on 2014-08-01. Retrieved 2014-07-29.CS1 maint: archived copy as title (link)
  15. http://www.prweb.com/releases/2012/7/prweb9663305.htm
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