Children in Need 2013

The culmination of Children in Need was the live telethon broadcast on BBC One on 15 November from the BBC Elstree Centre.[3] Viewers could donate throughout the night by telephone, online, the 'iPudsey' mobile app or at a later date from amenities such as banks or by post.[4]

This years Children in Need song is by Ellie Goulding and is titled "How Long Will I Love You?". It was released for download on 10 November 2013.[23]

In addition to the main telethon, several other BBC programmes and services have been fundraising for the appeal:

• Two charity concerts, entitled Children in Need Rocks, were held on Tuesday 12 and Wednesday 13 November at the Hammersmith Apollo in London. Organised by Gary Barlow, the two events were televised in a combined programme broadcast on BBC One on 14 November.[24] Performers scheduled to appear include Gary Barlow, Robbie Williams, Kings of Leon, Dizzee Rascal, Little Mix, Barry Manilow, The Wanted, Ellie Goulding, Rizzle Kicks, Bastille, Passenger, The Lumineers, Tom Odell, Tom Jones, Madness and Keane.[25] Viewers were able to text donations in throughout the show, raising £1,711,575 for the charity.
• Celebrities and members of the public were encouraged to go 'Bear Faced' for Children in Need by not wearing make up for the day.[26]
• Following on from the successful event in previous years, magazine programme The One Show completed a rickshaw challenge with the team riding around the clock from Northern Ireland to London.[27] The challenge raised £1,354,459.
• A special edition of DIY programme DIY SOS was broadcast on 13 November. The special episode saw the team travel to Peterborough, building from scratch a new centre for Children in Need funded project Little Miracles. The new premises built had a value of £1 million, despite the budget being no larger than for an ordinary episode of the programme.[28] Viewers were able to text in donations of £5 throughout the programme and they raised £464,234.
• On 15 November 2013, a celebrity edition of the game show Pointless aired with celebrities taking part including Terry Wogan, Lee Mack, Bobby Ball, McFly and Esther Rantzen.[29]
• A special edition of daytime programme Bargain Hunt was broadcast featuring celebrity guests Strictly Come Dancing partners Anton du Beke, Erin Boag, Lilia Kopylova and Darrenn Bennett.[30]
• As in previous years, rural affairs programme Countryfile sold a calendar comprising the winners of their Photographic Competition.[31] They raised £657,511.
• As part of the previous appeal, BBC Radio 4's Today programme asked listeners to create a skin for a DAB Digital Radio to mark the move of the BBC to New Broadcasting House, London. The winning design, by David Hampson, continues to be sold by the company in aid of Children in Need.[32]
• BBC Radio 4 launched an auction on 9 November for opportunities to meet the presenters of many of their most popular programmes and have a look behind the scenes of how they are made.[33]
• BBC Radio 2 held several events including a gala night of Charlie and the Chocolate Factory the Musical, the annual Car Fest classic car event held in both the north and south of England and an auction on The Chris Evans Breakfast Show for Once in a Lifetime experiences. They raised £4,187,522.
• BBC Radio 3 released two charity singles involving the BBC Philharmonic Orchestra and the Halle Orchestra; a female ensemble singing Wings mixed with the Ride of the Valkyries and a male ensemble singing What Makes You Beautiful mixed with Anvil Chorus.[34]

In addition to the BBC's programmes several other companies took part in the fundraising.

• Supermarket Asda sold merchandise and clothing in aid of the campaign as well as taking part in fundraising events in store.[35] They raised £700,000 for Children in Need in time for the telethon.
• DIY chain B&Q sold merchandise and held fundraising events in their stores.[36] They raised £525,000.
• Pharmacy chain Boots sold merchandise, held fundraising events and championed the 'Bear faced' campaign.[37] They raised £1 million for the charity.
• BT held fundraising events and operated the call centres used throughout the evening.[38]
• The warehouse club Costco held fundraising events in their stores for the charity.[39]
• Furniture retailer dfs held fundraising events including completing endurance challenges while carrying a sofa.[40] They raised £625,000.
• Bakery firm Greggs sold merchandise, Children in Need themed baked products and held fundraising events.[41] They raised £953,000.
• Car company Peugeot held the UK's largest car wash, nicknamed 'Get Sudsy for Pudsey'.[42]
• The Post Office exclusively sold temporary paw print tattoos as part of the 'Bear Faced' campaign as well as being a place where fundraising monies can be paid in.[43] Their efforts raised £1,079,324 for the charity.
• Motorway service station operator Welcome Break held fundraising events throughout the year including asking visitors to the toilets to 'Spare a penny when they Spend a penny'.[44]
• Soft toy company Build-A-Bear Workshop allowed visitors to build their own Pudsey and Blush toys and held pyjama parties at their stores.[45]
• Coinstar allowed fundraising monies to be paid into their machines.[46]
• Currys and PC World sold wristbands in their stores.[47]
• Department store chain Debenhams sold merchandise including exclusive designer T-shirts.[48] They raised £553,000.
• Haven Holidays took Pudsey on a journey around the UK by as many different means of transport as possible.[49]
• Catelogue company Lakeland sold Pudsey themed products.[50]
• Confectioners Lindt donated 10% of profits from their bear chocolates to the charity.
• Entertainment company Mind Candy introduced a pudsey character into their Moshi Monsters website game with money being donated relative to the number of people who get the character.[51]
• Banks NatWest and The Royal Bank of Scotland allowed the public to donate from their ATM's.[52]
• Club and Charities Rotary International, Round Table and Ladies Circle used their nationwide support network to raise money for the charity.[53][54]
• The educational paper the Times Educational Supplement offered packs and advice for schools so that they may hold events to raise money for the charity.[55]

• Children In Need
• Pudsey Bear

• Children in Need 2013 at BBC Programmes