Contadina

Contadina is a brand of Italian-inspired tomato products and bread crumbs. The brand was established in 1914 by Aiello Brothers & Company.[1] The Carnation Company acquired the brand in 1963;[2] Del Monte Foods acquired the brand of canned tomato products and certain other lines from Nestlé (which acquired Carnation in 1985)[2] in December 1997.[3]

Contadina's products include tomato paste, tomato purée, tomato sauce, diced tomatoes, stewed tomatoes, crushed tomatoes, pizza sauce, as well as a few other products. In the early 1990s, Contadina also sold a "fresh" refrigerated bake-at-home pizza kit in grocery stores, though it received faint praise as "better than frozen", but not as good as a pizzeria pie.[4]

The word Contadina is Italian for "woman of the fields." Contadina products feature an image of young woman in a field.