Die Lit

Die Lit is the debut studio album by American rapper Playboi Carti. It was released on May 11, 2018, by AWGE Label and Interscope Records. The album features guest appearances from Skepta, Travis Scott, Lil Uzi Vert, Pi'erre Bourne, Nicki Minaj, Bryson Tiller, Chief Keef, Gunna, Red Coldhearted, Young Thug, and Young Nudy. The production on the album was mainly handled by Pi'erre Bourne, with assistance from Don Cannon and IndigoChildRick, among others.

Die Lit
Studio album by
ReleasedMay 11, 2018 (2018-05-11)
Recorded2017–2018
Genre
Length57:39
Label
Producer
Playboi Carti chronology
Playboi Carti
(2017)
Die Lit
(2018)
Whole Lotta Red
(2020)

Die Lit received generally positive reviews from critics and debuted at number three on the US Billboard 200.

Background and release

In December 2017, a video showed Playboi Carti behind a mixing board, presumably listening to new material with the caption "Album Mode".[2] In March 2018, Pi'erre Bourne teased that the project had been finalized via Twitter.[3][4] On May 10, 2018, Carti announced the album's release date via Twitter.[3] On the same day, ASAP Rocky revealed the album's artwork.[5] Upon release, the album was briefly released exclusively via Tidal, before showing up on other streaming services.[6]

Critical reception

Professional ratings
Aggregate scores
SourceRating
Metacritic71/100[7]
Review scores
SourceRating
AllMusic[8]
Exclaim!6/10[9]
Highsnobiety4.0/5[10]
HipHopDX3.0/5[11]
HotNewHipHop79%[12]
Pitchfork8.5/10[13]
Spectrum Culture[14]
Sputnikmusic3.8/5[15]
Tiny Mix Tapes4/5[16]

Die Lit was met with generally positive reviews. At Metacritic, which assigns a normalized rating out of 100 to reviews from professional publications, the album received an average score of 71, based on seven reviews.[7]

Evan Rytlewski of Pitchfork stated that Die Lit is "an album that works almost completely from its own lunatic script. It is a perversely infectious sugar high, rap that fundamentally recalibrates the brain's reward centers", praising the production and simplicity.[13] Corrigan B of Tiny Mix Tapes said, "Like its predecessor, it's an album of party records; these are songs that will be played ad infinitum at functions until the hooks, the breaks, and, of course, the bass are burned into the brain of every attendee."[16] Maxwell Cavaseno of HotNewHipHop concluded that Die Lit "feels like the closest to a fully realized album as Carti is ever going to come close to achieving" and that it "should, at the very least, be respected for doing so much while doing so very little."[12] Online publication Sputnikmusic stated: "A lot of the gratification of this record is in the production, which takes the age-old hip-hop trick of taking a fractional melodic idea, barely a song by itself, and spinning out of it a thick sonic weave."[15]

A. Harmony from Exclaim! criticized the album for having a lack of variety, saying "It's fun enough but, save for a few keepers, has the lifespan of a mayfly. Rock to it for the summer and forget most of it by September."[9] Riley Wallace of HipHopDX stated, "Through a more respectable body of work—is unlikely to win over any naysayers."[11] Neil Z. Yeung of AllMusic said, "Like Rae Sremmurd and Migos, these big-bass trap anthems owe much to their club-friendly vibe, but offer little in terms of substance or lasting impact."[8]

Accolades

Year-end lists
Publication List Rank Ref.
Complex 50 Best Albums of 2018
45
Fact The 50 Best Albums of 2018
35
Highsnobiety The 25 Best Albums of 2018
17
Noisey Noisey's 100 Best Albums of 2018
23
Pitchfork The 50 Best Albums of 2018
25
Spin 51 Best Albums of 2018
18

Commercial performance

Die Lit debuted at number three on the US Billboard 200 chart, earning 61,000 album-equivalent units (including 5,000 copies as pure album sales) in its first week.[23] On July 31, 2019, the album was certified gold by the Recording Industry Association of America (RIAA) for combined sales and streams in excess of 500,000 units in the United States.[24] As of January 2021, the album has earned 1.1 million album-equivalent units and net 1.67 billion on-demand streams for its tracks.[25]

Track listing

All tracks produced by Pi'erre Bourne, except where noted.[26][27]

Die Lit track listing
No.TitleWriter(s)Producer(s)Length
1."Long Time (Intro)"Art Dealer3:31
2."R.I.P." 3:12
3."Lean 4 Real" (featuring Skepta)
IndigoChildRick2:57
4."Old Money"
  • Carter
  • Jenks
 2:15
5."Love Hurts" (featuring Travis Scott)
3:00
6."Shoota" (featuring Lil Uzi Vert)Maaly Raw2:33
7."Right Now" (featuring Pi'erre Bourne)
  • Carter
  • Jenks
 3:27
8."Poke It Out" (with Nicki Minaj)
 4:29
9."Home (KOD)"
  • Carter
  • Jenks
 2:42
10."Fell in Luv" (featuring Bryson Tiller) 3:26
11."Foreign"
  • Carter
  • Maraj
  • Jenks
 2:22
12."Pull Up"
  • Carter
  • Maraj
  • Jenks
 3:36
13."Mileage" (featuring Chief Keef)
 2:29
14."FlatBed Freestyle"
  • Carter
  • Maraj
  • Jenks
 3:13
15."No Time" (featuring Gunna)
3:39
16."Middle of the Summer" (featuring Red Coldhearted)
  • Carter
  • Dashia Aaron
  • Jenks
 2:17
17."Choppa Won't Miss" (featuring Young Thug)
 3:37
18."R.I.P. Fredo (Notice Me)" (featuring Young Nudy)
 2:41
19."Top" (featuring Pi'erre Bourne)
  • Carter
  • Cameron Pitts
  • Jenks
 2:13
Total length:57:39

Notes

  • ^[a] signifies an uncredited co-producer

Sample credits

Charts

Certifications

Certifications for Die Lit
Region CertificationCertified units/sales
United States (RIAA)[24] Gold 500,000

sales+streaming figures based on certification alone

References

  1. Aguilar, Nelson (November 12, 2018). "If Mumble Rap Is The New Impressionism, Playboi Carti Is Monet". HotNewHipHop. Archived from the original on January 8, 2019. Retrieved January 8, 2019.
  2. Espinoza, Joshua (December 8, 2017). "Playboi Carti Has Locked Into 'Album Mode'". Complex. Archived from the original on May 11, 2018. Retrieved May 11, 2018.
  3. Coleman II, C. Vernon (May 11, 2018). "Playboi Carti Surprises Fans With Debut Album 'Die Lit'". XXL. Archived from the original on May 11, 2018. Retrieved May 11, 2018.
  4. Espinoza, Joshua (March 31, 2018). "Playboi Carti's Debut Album Is Reportedly Finished". Complex. Archived from the original on May 11, 2018. Retrieved May 11, 2018.
  5. Issa MVP (May 11, 2018). "Playboi Carti – Die Lit [Album Stream]". OnSMASH. Archived from the original on May 11, 2018. Retrieved May 11, 2018.
  6. Hughes, Josiah (May 10, 2018). "Playboi Carti Drops Surprise Album 'Die Lit'". Exclaim!. Archived from the original on May 11, 2018. Retrieved May 11, 2018.
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  10. Boyer, Jake (May 16, 2018). "Playboi Carti's 'Die Lit' Is Rap at Its Most Radiant". Highsnobiety. Archived from the original on May 24, 2020. Retrieved May 19, 2018.
  11. Wallace, Riley (May 24, 2018). "Review: Playboi Carti's "Die Lit" Rages & Crashes Hard". HipHopDX. Archived from the original on May 27, 2018. Retrieved May 20, 2018.
  12. Cavaseno, Maxwell (May 15, 2018). "Playboi Carti 'Die Lit' Review". HotNewHipHop. Archived from the original on May 20, 2018. Retrieved May 19, 2018.
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