Distractify
Distractify is an online publication and Internet media company launched in 2013 by Quinn Hu, Yosef Lerner, and Jake Heppner. The company started as a social media startup for viral content, but later the company branched out into news about pop culture.
Type of site | Online publication |
|---|---|
| Available in | English |
| Founded | 2013 |
| URL | distractify |
| Commercial | Yes |
| Registration | No |
| Launched | 2013 |
| Current status | Active |
History
2013-14: Founding and early years
Founded by Quinn Hu, Yosef Lerner, and Jake Heffner, Distractify was founded in 2013 as a social media startup for viral content. The site reached 21 million unique visitors in November 2013, which was labeled as "impressive" by Business Insider. In 2013, 90% of traffic to the site came from Facebook.[1]
In 2014, Distractify saw a drop in Facebook traffic after Facebook began to lower reach for meme related posts.[2] The site received $7 million in funding that year.[3]
References
- Dickey, Megan Rose. "This 20-Year-Old Is The Mastermind Behind Distractify, A Fast-Growing Media Startup". Business Insider. Retrieved 2021-01-22.
- Reinemann, Beverly (2 May 2014). "How startups can leverage Facebook's new algorithm". Startupdaily. Retrieved 5 February 2021.
- FinSMEs (2014-06-25). "Distractify Raises $7M in Series A Funding". FinSMEs. Retrieved 2021-01-22.
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