EMP Merchandising

EMP Merchandising also known as EMP Merchandising Handelsgesellschaft mbH, Large Popmerchandising, and Sweden Rock Shop is a German-based music mail order and merchandising store. The "E.M.P." abbreviation stands for Exclusive Merchandise Products. The company distributes a quarterly catalog to customers.[3] In a 2003 report, the Osnabrück Chamber of Commerce considered the company to be the largest mail order business for hard rock and heavy metal music in Germany.[3] In September 2018, Warner Music Group acquired EMP from Sycamore Partners.[4]

E.M.P. Merchandising
TypePrivate
IndustryRetail merchandising
Founded1986
Headquarters
Lingen, Germany
Key people
Ernst Trapp, Dr. Jan Marc Fischer
ProductsMusic, video games, DVDs, accessories
Revenue€115,2 mil. (2013)[1]
OwnerWarner Music Group
Number of employees
More than 350 (2015)[2][1]
Websiteemp.de

Founded in 1986, by Frank Janetzky and Felix Lethmate, the company is based in Lower Saxony in Lingen, Germany, with affiliates all over Europe.[5]

In 2007, over 240 people were employed by the company. EMP distributes music CDs and other merchandise, including shirts and buttons of rock and heavy metal bands. EMP distributes their articles in Germany, Austria, Switzerland, Finland, Italy, France, Spain, Poland, the United Kingdom, the Netherlands (under the name Large Popmerchandising) and Sweden (under Sweden Rock Shop).[6]

In 2007, the company was honoured with an Echo award as Trade Partner of the Year.[5][7]

References
  1. "Jahresabschluss 2007 EMP HGmbH". Elektronischer Bundesanzeiger (in German). German Federal Ministry of Justice. 5 September 2008. Gewinn- und Verlustrechnung für das Geschäftsjahr 2007: 1. Umsatzerlöse EUR 78.192.640,08... Im Jahresdurchschnitt waren 248 Mitarbeiter beschäftigt (Vorjahr 218). (lit: Statement of profit and loss for the 2007 commercial year: 1. Revenue EUR 78,192,640.08... On average 248 people were employed (218 in the previous year)).
  2. "Sei dabei!". emp.de (in German). Retrieved 8 June 2015.
  3. Bößl, Beate. "Eldorado für echte Fans. EMP Merchandising GmbH aus Lingen" (PDF). Wirtschaft Osnabrück-Emsland (in German). Industrie- und Handelskammer Osnabrück (9/2003). Retrieved 29 December 2010. Rund 3500 Pakete werden von dort aus täglich auf den Weg zum Kunden gebracht... Deutschlandweit ist das Unternehmen in seinem Musiksegment größter Versandanbieter (lit.:From there [Lingen] roughly 3,500 parcels are delivered to the customers each day... The company is the greatest mail order business in its segment throughout Germany)
  4. https://variety.com/2018/biz/news/warner-music-to-acquire-emp-merchandising-for-180-million-1202944001
  5. Bößl, Beate (7 June 2007). "EMP erhielt Echo" (in German). Town of Lingen. Archived from the original on 27 July 2011. Retrieved 29 December 2010. Der begehrte "Echo" der Deutschen Phono-Akademie ging 2007 an Superstar Robbie Willams. ... In die Liga der prominenten Prämierten reihte sich Ende März auch EMP aus Lingen, Preisträger in der Kategorie ‚Handelspartner des Jahres'. ... Neben dem Bereich Heavy Metal und Rock’n’Roll Lifestyle haben wir seit einem Jahr mit der Firma MZEE.com eine neue Tochter im Konzern. Mit MZEE bedienen wir den Bereich Hip Hop in Deutschland... (lit.: In 2007 the treasured Echo award by Deutsche Phono-Akademie went to Robbie Williams. ... In late March also EMP from Lingen, winner in the category 'Trade Partner of the Year' joined the ranks of the illustruous awardees. ... Apart from the Heavy Metal and Rock’n’Roll Lifestyle branch we have now a new daughter company in the corporate group for one year, MZEE.com. With MZEE.com we serve the Hip Hop market in Germany...) Interview on Lingen.de
  6. "EMP International etc". EMP Merchandising HGmbH. Links to international subsidiaries at emp-online.com
  7. Bößl, Beate. "Den Mitarbeitern gewidmet... EMP Chef und Echo-Preisträger Frank Janetzky" (PDF). Wirtschaft Osnabrück-Emsland (in German). Industrie- und Handelskammer Osnabrück (5/2007). Retrieved 29 December 2010. Im Interview: EMP-Chef und ‚Echo'-Gewinner Frank Janetzky (lit.: Interview with EMP boss and 'Echo' winner Frank Janetzky)


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