Henrik Purienne

Purienne was born in Worcester, South Africa.

Purienne began his career making documentary films[3] influenced by the realist aesthetic of filmmakers such as Eric Rohmer and John Cassavetes. His subjects are predominantly natural looking girls often set against beach- or poolside situations.[4][5]

He has created advertising campaigns and editorials for the brands Louis Vuitton,[6] Maison Kitsuné,[7] American Apparel,[8] Maison Margiela,[9] Interview Magazine,[10] Playboy,[11] Vogue,[12] Lui,[13] and Purple often featuring contemporary 'it girls' such as Sky Ferreira,[14] Emily Ratajkowski,[15] Camille Rowe,[16] and Aymeline Valade.[17]

In 2009 he launched the fashion and culture publication Mirage.[18]

• Purienne, Henrik (2013). Purienne. Prestel. ISBN 978-3-7913-4827-8.
• Purienne, Henrik (2016). Holiday. Prestel. ISBN 978-3-7913-8271-5.

• 2012 - D&AD Yellow Pencil, 'Professional Awards' category, for commercial film / campaign directed by Purienne, titled 'MK is...', for South African music television channel MK[19]

• Mirage Magazine