Imuraya Confectionery

Imuraya Confectionery Co., Ltd. (井村屋製菓株式会社, Imuraya Seika Kabushiki-Kaisha) (TYO: 2209) is a Japanese confectionery company selling azuki bean products.[1] Its headquarters are in Tsu, Mie Prefecture.[2] In March 2009 Imuraya announced that it would buy an 83.3% stake in LA/I.C and rename it Imuraya USA.

The head office of Imuraya Group in Tsu, Mie, Japan

Marketing

The brand has a product placement deal for the Yakuza games and its products have been available to buy in convenience stores on recent titles.

References
  1. "あずきバー、秋冬は「やわらか仕立て」　井村屋製菓." Asahi Shimbun. October 19, 2009. Retrieved on January 11, 2010.
  2. "Corporate profile Archived 2009-02-10 at the Wayback Machine." Imuraya Confectionery. March 30, 2008. Retrieved on January 11, 2010.
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