It's On Again

"It's On Again" is a song by American recording artist Alicia Keys, featuring American rapper Kendrick Lamar. The song was written for the 2014 film The Amazing Spider-Man 2 by Keys and Lamar in collaboration with Hans Zimmer, who scored the film, and producer Pharrell Williams,[1] "It's On Again" was released on March 31, 2014 as the lead single from the Amazing Spider-Man 2 soundtrack.

"It's On Again"
Single by Alicia Keys featuring Kendrick Lamar
from the album The Amazing Spider-Man 2 - The Original Motion Picture Soundtrack
ReleasedMarch 31, 2014 (2014-03-31)
GenreR&B
Length3:50
LabelRCA
Songwriter(s)
Producer(s)Pharrell Williams
Alicia Keys singles chronology
"I Will Pray (Pregherò)"
(2013)		 "It's On Again"
(2014)		 "We Are Here"
(2014)
Kendrick Lamar singles chronology
"Nosetalgia"
(2014)		 "It's On Again"
(2014)		 "i"
(2014)
Music video
"It's On Again" on YouTube

Music video

The music video of "It's On Again" was released on April 14, 2014 on Vevo and was directed by Rich Lee. It features appearances from Alicia Keys, Kendrick Lamar, Pharrell Williams, and Hans Zimmer and footage of the film.

Release

On March 12, 2014, Columbia Records issued a press release announcing that "It's On Again" would be included on the soundtrack for The Amazing Spider-Man 2 (2014) and serve as the closing song for the film.[2] The release included a statement from director Marc Webb, who described the process of selecting "a song that would be upbeat and exciting, but also contain a note of foreboding" to serve as the film's closing theme and praised "It's On Again" as the "perfect end note."[2] Keys also expressed her excitement at working with Kendrick Lamar, producer Pharrell Williams and film composer Hans Zimmer, the latter of whom scores the film.[2] On March 31, "It's On Again" was uploaded to Keys' official SoundCloud page[3] and impacted mainstream urban radio in the United States.[4] The following day, it was released digitally as a single.[5]

Live performances

The songs was performed for the first time on television on The Tonight Show with Jimmy Fallon.[6] The song was also performed at the film's premiere concert in New York City.[7]

Commercial performance

"It's On Again" debuted on the Billboard Adult R&B Songs and Hot R&B/Hip-Hop Airplay charts at numbers 17 and 40 respectively on the chart week ending April 19, 2014.[8]

Track listing
  • Digital download[5]
  1. "It's On Again" (featuring Kendrick Lamar) - 3:50

Charts

Release history
Region Date Format Label
United States March 31, 2014[4] Mainstream urban radio RCA Records
April 1, 2014[5] Digital download
United Kingdom April 10, 2014[24] Urban contemporary radio
Italy April 11, 2014[25] Contemporary hit radio Sony Music
United States April 15, 2014[26] Urban contemporary radio RCA Records

References
  1. Rutherford, Kevin (March 11, 2014). "Alicia Keys, Kendrick Lamar Team for 'It's On Again' on 'Spider-Man 2' Soundtrack". Billboard. New York. Retrieved April 9, 2014.
  2. "'The Amazing Spider-Man 2' To Include 'It's On Again' by Alicia Keys Featuring Kendrick Lamar Written by Pharrell Williams, Alicia Keys, Hans Zimmer, and Kendrick Lamar" (Press release). New York: Columbia Records. PR Newswire. March 12, 2014. Retrieved April 9, 2014.
  3. Minsker, Evan; Gordon, Jeremy (March 31, 2014). "Kendrick Lamar and Alicia Keys Share Pharrell-Produced The Amazing Spider-Man 2 Collaboration 'It's On Again'". Pitchfork Media. Retrieved April 9, 2014.
  4. "Its On Again feat Kendrick Lamar–Radio Edit". Frequency News. Fort Lee. Archived from the original on April 13, 2014. Retrieved April 9, 2014.
  5. "It's On Again (feat. Kendrick Lamar) [Main Soundtrack] – Single by Alicia Keys". iTunes Store (US). Apple. Retrieved April 9, 2014.
  6. http://www.complex.com/music/2014/04/alicia-keys-kendrick-lamar-its-on-again-jimmy-fallon-performance
  7. http://www.complex.com/music/2014/04/alicia-keys-kendrick-lamar-pharrell-perform-at-the-amazing-spider-man-2-premiere
  8. Trust, Gary (April 7, 2014). "Chart Highlights: Coldplay Ties U2 For Most Adult Alternative Songs No. 1s". Billboard. New York. Retrieved April 9, 2014.
  9. "The ARIA Report: Week Commencing 5 May 2014" (PDF) (1262). Pandora Archive. May 17, 2014. Retrieved August 28, 2014. Cite journal requires |journal= (help)
  10. "Ultratop.be – Alicia Keys feat. Kendrick Lamar – It's On Again" (in Dutch). Ultratip.
  11. "Ultratop.be – Alicia Keys feat. Kendrick Lamar – It's On Again" (in Dutch). Ultratop Urban. Retrieved April 18, 2014.
  12. "Ultratop.be – Alicia Keys feat. Kendrick Lamar – It's On Again" (in French). Ultratip.
  13. "Lescharts.com – Alicia Keys feat. Kendrick Lamar – It's On Again" (in French). Les classement single.
  14. "Offiziellecharts.de – Alicia Keys feat. Kendrick Lamar – It's On Again". GfK Entertainment Charts. Retrieved March 14, 2019.
  15. "Deutsche Black Charts: KW 17". Trendcharts. Media Control. Archived from the original on April 28, 2014. Retrieved April 28, 2014.
  16. "Italiancharts.com – Alicia Keys – It's on Again". Top Digital Download. Retrieved 15 May 2020.
  17. "Alicia Keys Chart History (Japan Hot 100)". Billboard. Retrieved 2019-04-07.
  18. "ČNS IFPI" (in Slovak). Hitparáda – Radio Top 100 Oficiálna. IFPI Czech Republic. Note: insert 201421 into search.
  19. "Official Singles Chart Top 100". Official Charts Company.
  20. "Official R&B Singles Chart Top 40". Official Charts Company.
  21. "Alicia Keys Chart History (Adult R&B Songs)". Billboard.
  22. "Alicia Keys Chart History (Hot R&B/Hip-Hop Songs)". Billboard.
  23. "JAAROVERZICHTEN 2014: Urban". Ultratop (in Dutch). Hung Medien. Retrieved 2015-02-01.
  24. "Radio 1Xtra Playlist". BBC Radio 1Xtra. Archived from the original on April 10, 2014.
  25. "Alicia Keys – It's On Again (RCA)". Radio Airplay SRL. Archived from the original on April 13, 2014. Retrieved April 10, 2014.
  26. "Urban/UAC Future Releases". All Access Music Group. Archived from the original on April 10, 2014. Retrieved April 10, 2014.
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