KMSR

KMSR (1520 AM) is a radio station in Mayville, North Dakota, serving the Red River Valley of eastern North Dakota and northwest Minnesota. Formerly known as Sports Radio 1520, KMSR rebranded as 99KMSR upon launching an FM translator in late 2020. KMSR 1520 AM is on the air in the daytime only, so it signs off at sunset, and signs on again at sunrise. Its translator, K255DG, operates 24 hours a day on 98.9 FM.

KMSR
CityMayville, North Dakota
Broadcast areaGrand Forks, Fargo
Frequency1520 AM (kHz)
BrandingSports Radio 1520
SloganYour Sports Leader in the Red River Valley
Programming
FormatCommercial; Sports
AffiliationsESPN Radio
Ownership
OwnerKMSR, Inc.
KMAV-FM
History
First air date
October 20, 1967
Former call signs
KMAV (until 2008)
Technical information
Facility ID54336
ClassD
Power1,300 watts (daytime only)
Transmitter coordinates
47°29′57″N 97°21′03″W
Translator(s)98.9 K255DG (Mayville)
Links
WebsiteKMSR Online

Programming

KMSR airs the Dan Patrick Show and The Herd with Colin Cowherd, occasionally preempted by local sports coverage. KMSR covers the Red River Valley area, including Mayville, Grand Forks, and Fargo. Simulcast for many years, KMAV-FM and KMSR (formerly KMAV) have been broadcasting separate programming since November 2003.

Family matters

KMSR is family owned. Five-time North Dakota Sportscaster of the Year, Dan Keating, calls basketball, baseball, football, volleyball, and wrestling. His wife, Mary, is the company's president. Their sons, Craig and Mike, are also active in the company.

Sports

In addition to local sports and syndicated sports talk, KMSR carries NFL, college football, and college basketball games from Westwood One and Sports USA Radio networks.

Translators

KMSR broadcasts on the following FM translator:

Call signFrequency
(MHz)		City of licenseERP
(W)		ClassFCC info
K255DG98.9Mayville, North Dakota250DFCC


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