Larkin 25

Number 10: representation of Larkin as a toad, Princes Quay Shopping Centre, Kingston upon Hull

The centrepiece of the festival was a public art display and trail, "Larkin with Toads", launched in the city centre on Saturday 17 July.[13] It consisted of 40 fibre-glass toad sculptures, each painted with a unique design created by artists and local people inspired by Larkin's poems about working life, Toads and Toads Revisited.[14][15][16] Examples of the designs included a "Larkin toad", a "Punk toad", a "Tiger Toad" (based on the mascot of Hull City A.F.C.) and a "Typographical toad" adorned with Larkin's poetry.[15] The toads were auctioned for charity at the end of the event, though there were calls to make them a permanent feature. Most of the sculptures have been removed and transported to their new owners[17] but some remained in situ after the sale. On 26 September 2010 it was reported that the toads had been auctioned for £60,000 though some had hoped their popularity could have made them a permanent feature.[17][18]

The Larkin toad trail covered many locations in the city centre, such as Hull Paragon Interchange, Hull Truck Theatre, the Museums Quarter and The Deep. There were toads in the St Stephen's, Princes Quay and Prospect shopping centres. Other toads were located in outlying areas, such as The Avenues and the university, with some beyond Hull's boundaries in areas of the East Riding of Yorkshire familiar to Larkin, including one in Beverley.

By late July 2010 the Hull Daily Mail reported that over 30,000 guides had been distributed and a marketing company was employed to manage the high level of public interest.[19]

During the festival some Larkin toads were vandalised and stolen.[20][21] A 'punk toad' near Hull Truck Theatre had its mohican hair ripped off, and an 'astronaut toad' outside the railway station was damaged. The organisers repaired the damage and made the toads more resilient to vandalism.[20][22] The Magenta Toad was stolen from Melton.[23][24] It was later found dumped by the A63 and recovered for repair.[25]

A report after the event has suggested that the toad trail brought about £1 million in to the local economy.[26]

Bronze Statue of Philip Larkin, by sculptor Martin Jennings, at Hull Paragon Interchange

On the 25th anniversary of his Larkin's death, Thursday 2 December 2010, the festival concluded with the unveiling of a life-size bronze statue at Hull Paragon Interchange by the Lord Mayor.[1][27][28] Funding for the £100,000 statue was raised during the festival.[5] The unveiling was accompanied by Nathaniel Seaman's Fanfare for Larkin, specially composed to mark the occasion.

Martin Jennings produced the sculpture using photographs from the University of Hull's Larkin Research Centre and researched his poems and biography to "get a sense of the man."[29] He worked on the maquette for the finished casting at his studio in Coombe, Oxfordshire. Professor James Booth of the Philip Larkin Society described the statue as, "magnificent, poetic, refined, exactly the Larkin I'm familiar with." The statue was gifted to the people of Hull by the Philip Larkin Society.[30] On 2 December 2011, a year since the original unveiling ceremony, five additional slate roundels containing inscriptions of Larkin's poems were installed in the floor space around the statue. The sculpture has become a popular subject for photography at the Interchange.[31] In December 2012 a memorial bench was installed around a pillar near the statue.[32]

The Daily Telegraph opined that the reclusive Larkin would be unimpressed by the event[33] and Stephen McClarence in The Times observed that "the city is celebrating this year's 25th anniversary of his death in fine style."[34] Plans for the sculpture trail were initially criticised because of concerns about expenditure during the late-2000s recession[35] but the event went ahead. Artists were invited to design a toad and sponsorship invited. When the toads were displayed the Hull Daily Mail reported that opinion had shifted in favour of the sculptures and an online poll recorded a majority of readers favouring the event.[13] In December 2010 the Hull Daily Mail described the exhibition as "hugely successful".[5]