Night Shades

The group's third album, Hot Mess, released in 2009 by Decaydance/Fueled by Ramen, debuted at number four on the Billboard 200. It was powered by the smash lead single, "Good Girls Go Bad", which featured Gossip Girl actress Leighton Meester and peaked at number seven on the Billboard Hot 100 with more than 2 million copies sold, according to Nielsen SoundScan.[10] After the success, Cobra Starship frontman Gabe Saporta said of the aftermath of Hot Mess: "That caused me to lose my girlfriend, who I had been with since before Cobra started."[10]

The band started writing Night Shades in September 2010, but during these initial sessions, Saporta wasn't happy with what they were coming up with. "We had a lot of songs that just felt uninspired to me," he says. "It felt like I was just doing it to do it, because that's what we do, we're a band." He confessed that his solution for inspiration was embarking on what he describes as a "spiritual detox" in South America. "I went on this, like, pretty crazy... I don't know if you call it a retreat, but I lived in a little house in the forest in Brazil, and all I ate was rice for 10 days."[11]

In the end, the trip gave Saporta "clarity" and made him feel "rejuvenated"—two things he needed to survive the studio mishaps Cobra Starship experienced after he returned. First, the band set up shop in an abandoned floor of a building owned by a friend's family—but two weeks into recording, they were unexpectedly met by a demolition crew. Their next attempt at setting up studio space unwittingly ended up being adjacent to a place rented by a masseuse. Finally, the band found a home in a converted storage space on the ground floor of Saporta's building.[11]

Once the band settled into their permanent digs, Saporta started delving into the issues he started dissecting in South America—and found a way to address them from a unique perspective. "When I was writing in September, the problem was [that] it was either uninspired or it was really depressing," he explains. "It was about the fact that I lost the love of my life. As much as I need to deal with that, I don't think the whole world needs to deal with that. It's very self-serving just for me to make a record for that. If I would have just written that without taking my spiritual detox in the jungle, we would have had a record that would've just been that."[11]

Speaking of Night Shades, Saporta commented, "This record might be the most commercial record, but also our most honest." Fueled by Ramen president John Janick was quoted as saying, "[Cobra Starship] delivered an album that has the Cobra sound but delivers those radio records" and thought that "there are multiple singles on [the] album."[8]

During an interview with Alicia Fiorletta from The Aquarium, Alex Suarez commented about the album:

"I think we've massaged our writing process a whole lot more. Basically, we started writing this album a long time ago. Ryland and myself would get together to make some songs, then we'd pass it off to Gabe and then he would work on some lyrical concepts and then we would demo it. So we get a huge barrel of songs put together and then he picks the best ones to write off of until it just dwindles down. This time around, we got our own studio space, basically. Ryland and I would go in and produce the final tracks during the day and Gabe would go in at night and track vocals, so we'd sort of tag-team them. Then we also would use our own little home studio set up and do a lot of the production stuff there."[12]

For Night Shades the band engaged in a staged rollout, offering fans sneak peeks of the album through pre-release tracks or promotional singles starting with "#1Nite (One Night)" on July 26, "Fool Like Me" (featuring Plastiscines) on August 9 and "Middle Finger" (featuring Mac Miller) on August 23, available exclusively through iTunes, where fans were able to collect them with the option to complete the album on release date for the remainder of the album price.[8] "Don't Blame the World, It's the DJ's Fault" was released separately onto iTunes on August 29, 2011, the day of Night Shades's release.[15] Fueled by Ramen also had three separate preorder options: a premium bundle that includes a hoodie, T-shirt and white "night shades" for $75; a shirt/album package for $25; or a CD for $10.[8] "Middle Finger" later became the second official single. "#1Nite" featuring My Name Is Kay was released as the third official single in 2012.

Professional ratings

Aggregate scores
Source	Rating
Metacritic	(63/100)[16]
Review scores
Source	Rating
AllMusic	[17]
Alternative Press	[14]
Blogcritics	(positive)[13]
Entertainment Weekly	B-[18]
Metromix	[19]
Rolling Stone	[20]

Night Shades received generally favorable reviews from most music critics. At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream critics, the album received an average score of 63, based on 4 reviews.[16] Tim Sendra from AllMusic gave to the album 3.5 out of 5 stars, declaring that "packing so many WTFs into one ten-song record is hardly fair, a bit reckless, and ultimately (amazingly) successful."[17] He also wrote that the album "is ridiculously fun and light, sure to spawn at least a couple of songs you’ll want to play at ironic dance parties, summer blowouts, and maybe even over headphones when you need some (mostly) mindless cheering up. What more could you want from Pop music?."[17] Megan Rozell from Blogcritics was positive, stating that the album "transforms Cobra Starship from an alternative band to a work-in-progress pop sensation," while declaring that the album "is worth the listen."[13]

Mikael Wood from Entertainment Weekly wrote that "the hooks here are undeniably sharp, but Cobra were more fun as party crashers than they are as VIPs."[18] Kirk Miller from Metromix wrote that "the record is full of Auto-Tune, club beats, some '80s retro-pop, guest stars galore, and a sinking feeling that the entire process was hatched by someone's marketing department."[19] Aubrey Welbers from Alternative Press wrote a mixed review, stating that the album "is a meticulously orchestrated dance record", and that "Cobra Starship have misplaced their unique tongue-in-cheek sensibilities; it feels like they’re killing time with safe, indistinguishable club tracks and pop ballads."[14]

Cobra Starship

• Gabe Saporta – lead vocals
• Ryland Blackinton – guitar, backing vocals and synthesizer
• Alex Suarez – bass, synthesizer and backing vocals
• Nate Novarro – drums
• Victoria Asher – keytar and vocals

Additional musicians

• Sabi – "You Make Me Feel..."
• Ryan Tedder – "#1Nite (One Night)"
• Plastiscines – "Fool Like Me"
• Mac Miller – "Middle Finger"
• Jump Into the Gospel – "Schwick"