Parlour X

Parlour X is a luxury fashion boutique based in Sydney, Australia. It was founded by Eva Galambos in 2001, in the Sydney suburb of Paddington.

Parlour X
IndustryRetail
Founded2001
FounderEva Galambos
HeadquartersPaddington, NSW, Australia
Area served
Worldwide
Websitehttps://www.parlourx.com

History

Eva Galambos started her career in fashion working for Armani, where she received her training in fabrication, visual merchandising and operating systems. Later she was involved in the company’s launch of Arena magazine. Upon her return to Australia in 2001, she founded Parlour X.[1]

Parlour X offers a selection from various designers including Céline, Chloè, Balenciaga, Saint Laurent, Stella McCartney, Loewe, Comme des Garcons and Isabel Marant, plus Australian designers like Ellery, Maticevski and Romance was Born.[2][3]

In 2009, the boutique launched its e-commerce business.[4] In May 2015, Parlour X announced its relocation from Fiveways Paddington into St John’s Baptist Church Paddington, as of August 2015.[5]

Awards

In April 2015, Parlour X won the 2015 Prix De Marie Claire Award for best Australian boutique.[6] In 2016, it was awarded the prestigious Australian Fashion Laureate for best Australian retailer.[7]

References
  1. Safe, Georgina (2011-06-01). "X marks the spot if you want to make a statement". The Sydney Morning Herald. Retrieved 2018-03-28.
  2. Magazine, Wallpaper* (2015-08-20). "Sydney's Parlour X boutique moves into a newly renovated, heritage-listed church in Paddington". Wallpaper*. Retrieved 2018-03-28.
  3. "Parlour X at 'The Church' in Sydney's Paddington". Yellowtrace. 2015-10-26. Retrieved 2018-03-28.
  4. Traill-Nash, Glynis (April 26, 2017). "The Buzz: Parlour X marks its online spot in a global market". The Australian.
  5. Wong, Zara. "Iconic Sydney store Parlour X to relocate from Five Ways to Oxford street - Vogue Australia". www.vogue.com.au. Retrieved 2018-03-28.
  6. "Marie Claire Awards: Hawko, Jesinta and Finchy dazzle in black". The Daily Telegraph.
  7. "Toni Maticevski Wins Top Prize at the 2016 Australian Fashion Laureate Awards". Harper's BAZAAR. Retrieved 2018-03-28.
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