RED C

RED C is a market research and polling company in Ireland.

It is most widely known for its political opinion polling (though most of its business is market research, with several large corporate clients).[1] The Sunday Business Post publishes a monthly RED C poll tracking the support for Irish political parties.[2]

RED C was founded in 2003 by CEO Richard Colwell[3] who had previously worked in London for Research International and ICM Research, followed by Lansdowne Market Research in Dublin.[4] As at 2016, Red C Research and Marketing Ltd was owned (via holding company RSV Ventures Ltd) by its directors, with Colwell being the majority shareholder.[5]

The company’s headquarters are in East Point Business Park in Dublin.[6] The company opened a call centre in Dundalk in 2006,[7] and a London office in 2016.[5]

References
  1. "Expansion costs hit profits at Red C as it targets UK". independent.
  2. "Poll shows major shift in support for FF". The Irish Times.
  3. Deegan, Gordon. "Owners of polling and research firm Red C paid themselves dividend of €1.15m". The Irish Times.
  4. "ADFX Awards | Richard Colwell". adfx.ie.
  5. "Dublin-based polling and research firm Red C to expand on back of growth". www.irishexaminer.com. June 1, 2016.
  6. "RED C Research & Marketing Ltd – Market Research Company in Ireland". directory.esomar.org.
  7. "New Call Centre opens in town". independent.
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