Remezcla

Remezcla, LLC, known as simply Remezcla, is a United States-headquartered Latin American media company serving the millennial market.[2]

Remezcla, LLC
IndustryMass media
Founded2006 (2006)
FoundersClaire Frisbie, Andrew Herrera, Nuria Net
Number of locations
Williamsburg, Brooklyn
Number of employees
<100[1]
Websiteremezcla.com

History

The brand was founded by Claire Frisbie, Andrew Herrera and Nuria Net in 2006, had no outside funding; it first received external funding in 2017, from the Hemisphere Media Group, which was used to "aggressively" expand its video content production.[3] It is operated by members of its own demographic, young Latinos.[3] Its Editor-in-chief is Andrea Gompf, who encountered the brand as a magazine when it emerged in 2008. In 2018, Gompf said that she "fell in love with its fresh voice and perspective" immediately, as it was the first publication she felt represented her as a U.S.-born Latina. She then emailed the company asking for a job when it was still a recommendations newsletter and culture blog.[4] It launched a revamped website in 2014[4][5] and moved to a full time headquarters in Bushwick, Brooklyn with 35 employees in 2016.[6]

In 2019 it won the Best Social Video: Food & Drink award at the Webby Awards, for "Chinese Latinos Explain Chino-Latino Food",[7] and partnered with Infiniti to create a series of cultural events, including publicizing street food and art.[8] It also expanded its influence in 2019, being one of the companies invited by The Black List to create The Latinx List, with an aim of improving Latin representation in Hollywood. Film and TV editor Vanessa Erazo said they "hope to spotlight screenwriters who will create opportunities for Latino talent to thrive in front of the camera and behind it".[9]

The Remezcla website is partnered with EthniFacts to collect data on young Latinos, specifically multicultural Latinos, in the United States.[10]

References
  1. "Remezcla Overview". Crunchbase. Retrieved December 12, 2019.
  2. "About Us". Remezcla. 2014-06-05. Retrieved 2019-12-12.
  3. "REMEZCLA Announces $11 Million Series A Round". www.prnewswire.com. Retrieved 2019-12-12.
  4. Bonney, Grace (2018). Good Company: The Community Issue. New York. pp. 79, 84–85. ISBN 978-1-57965-880-9. OCLC 1033674347.
  5. "Brooklyn-Based Latin Media Company Remezcla Launches Website to Build the Most Prominent New Media Brand for Latino Millennials". www.prnewswire.com. Retrieved 2019-12-12.
  6. "– Remezcla: A Latino Culture Vanguard Movement". El Diario/La Prensa. Retrieved 2019-12-12 – via Voices of NY.
  7. REMEZCLA. "REMEZCLA Becomes First Latino Publication To Ever Win A Webby". www.prnewswire.com. Retrieved 2019-12-12.
  8. "INFINITI & Remezcla Present 'Cultura in Motion'". INFINITI. Retrieved 2020-11-25.
  9. Ramos, Dino-Ray (2019-07-26). "The Black List Launches The Latinx List With The Latin Tracking Board, Mijente, NALIP, The Nathan Cummings Foundation, Remezcla And UnidosUS". Deadline. Retrieved 2020-11-25.
  10. "Remezcla and EthniFacts Launch Strategic Partnership". Citybizlist. Retrieved 2020-11-25.
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