Skruf Snus

Skruf Snus AB is a Swedish manufacturer of snus.[1] They were founded in 2002 and launched their first products in 2003.

Skruf snus in its container
Skrufs production in Sävsjö

Skruf Snus AB
TypeSubsidiary
IndustryTobacco
Founded2002 (2002)
Headquarters
Sweden
ProductsSnus
ParentImperial Brands
Websiteskruf.se

In 2005, Imperial Tobacco acquired 43.5% of the shares in Skrus Snus AB.[2][3] ITG now owns Skruf Snus after having acquired the remaining shares in July 2008.[4]

With Skruf as its leading brand, Imperial Tobacco had a 40% market share in Norway in 2017.[5]

References
  1. "Skruf Stark Review". snusauthority.com. 2010.
  2. "Skruf Snus tillkännager allians med Imperial Tobacco Group" (PDF) (in Swedish). Skruf Snus. 2006-02-14. p. 1. Archived from the original (PDF) on 2006-07-02. Retrieved 2008-10-06.
  3. Robb M. Stewart and Susanna Howard (September 21, 2005). "Imperial Tobacco Purchases 43.5% Of Skruf Snus". Wall Street Journal.
  4. "Imperial acquires rest of Skruf". Tobacco Journal International. July 28, 2008.
  5. Falck, Lena S. (7 March 2018). "Bikket milliarden". Finansavisen (in Norwegian). p. 19.
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