Terry Rakolta

Terry Lynn Rakolta (née Stern) is an American homemaker and former anti-obscenity activist, best known for leading a boycott against the Fox Broadcasting Company sitcom Married... with Children in 1989.[1]

Terry Lynn Rakolta
Born
Terry Lynn Stern

(1944-09-18) September 18, 1944
Bloomfield Hills, Michigan, U.S.
OccupationAnti-obscenity activist
Years active1989–1990
Spouse(s)John Rakolta, 1976–present (4 children)
Children3 daughters, Paige, Eileen and Lauren and a son, John Rakolta Jr.
RelativesRonna Romney (sister), Republican activist

Life and family

Rakolta is a resident of Bloomfield Hills, Michigan. She is married to John Rakolta, the CEO of Walbridge, and the General Consul for Romania's Honorary General Consulate in Detroit.[2]

Rakolta's sister, Ronna Romney, is a Republican political activist and radio talk show host who was formerly married to G. Scott Romney, the son of former Michigan governor George Romney and brother of former Massachusetts governor and current Senator Mitt Romney. Rakolta's husband was a national chairman for Mitt Romney's 2008 presidential campaign.[3] Rakolta is a Mormon.[4]

Married... with Children boycott

Rakolta was prompted to write to the sponsors of Married… with Children after her children watched the episode "Her Cups Runneth Over" on January 15, 1989, in which Al Bundy and his friend Steve purchase a bra for Al's wife, Peggy. That same episode had also showed Al ogling at a naked model in a department store, but with her back facing the camera. Several sponsors decided to cancel their commercials in response.

Fox responded to the boycott by moving the show's time slot from 8:30 to 9:00 pm and toning down the level of "raunch" in the series, reducing the amount of sexual content and implied nudity.[5] Fox also decided not to air a potentially offensive episode titled "I'll See You in Court".[6] Known as the "lost episode", it was finally aired in 2002 on FX and was packaged with the rest of the third season in the 2005 DVD release. The episode has aired outside the United States as a regular episode of season three ever since the show went into syndication.

Rakolta made several appearances on television talk shows and news programs at the time, including Nightline.[5]

While the boycott may briefly have affected the content of Married… with Children, it did little to no economic damage. A year after the boycott, nearly all the defecting advertisers had returned, and ratings improved.

Rakolta and her boycott were referenced in the Married... with Children Season 9 (1994–95) episode "No Pot to Pease In", in which a sitcom based on the Bundys' lives is cancelled because "some woman in Michigan didn't like it."

Rakolta later founded Americans for Responsible Television to fight against other shows that she deemed offensive, including shows by Phil Donahue and Howard Stern.[5]

References
  1. A Mother Is Heard as Sponsors Abandon a TV Hit (March 2, 1989) New York Times
  2. Honorary Consulates of Romania in the US: Detroit, Michigan Archived 2007-06-25 at the Wayback Machine
  3. Mitt Romney Bolsters National Finance Committee Leaders Archived 2008-07-04 at the Wayback Machine
  4. article on Rakolta
  5. Has 'Married' Been Muzzled?, Gene Seymour and Veronica Byrd, Entertainment Weekly, February 16, 1990
  6. I'll See You in Court overview
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